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Julia Waldow

Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Julia Waldow

Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

New Economic Realities

Athletic footwear brands are expanding into kids’ shoes

March 14, 2023

The Marketplace Boom

Why sneaker reseller Impossible Kicks is concentrating on physical stores

March 13, 2023

How Build-A-Bear’s CEO plans to top two years of record profits

March 10, 2023

Digital Marketing Redux

How Uniqlo uses its lifestyle magazine to drive brand engagement

March 09, 2023

How Brunt and Case are gathering feedback from construction workers to build a new boot

March 08, 2023

Digital Marketing Redux

Aldo taps creators from around the world for its new marketing campaign

March 08, 2023

Esprit returns to the U.S. with a new global creative headquarters

March 06, 2023

New DTC toolkit

Why Bombas is expanding into bralettes

March 01, 2023

Digital Marketing Redux

Inside True Religion’s True Creators program: ‘They gave us the tools that we needed’

February 28, 2023

New Economic Realities

‘Not a core competency:’ Why Moosejaw no longer fits in Walmart’s portfolio

February 27, 2023

Wholesale challenges are denting Steve Madden’s bottom line

February 24, 2023

Carhartt’s new grant program aims to bring more women into construction

February 22, 2023

‘Physical retail has never been more important’: Why apparel companies like Canada Goose and The North Face are investing in stores

February 21, 2023

Digital and international growth helped Crocs’s sales skyrocket

February 16, 2023

Digital Marketing Redux

Does Adidas need to rethink its celebrity partnership playbook?

February 14, 2023

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Top Story

Digital Marketing Redux

Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

In 2025, influencer marketing is nothing new. Nevertheless, some major big-box retailers just launched creator programs in response to changes over the past few years in how people interact with social content and creators.

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