The Latest Marketing News for the Retail Industry

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Research Briefing: Instacart pushes retail media ads to drive growth

September 21, 2023 ■ 3 min read

The Last Mile

How retailers plan to promote their stores for last-minute holiday orders

September 21, 2023 ■ 5 min read

How holistic loss prevention strategies are protecting retailers’ bottom lines

September 21, 2023 ■ 5 min read

New DTC toolkit

Yoga classes and aura readings: How Vuori is using experiential events to build its audience

September 21, 2023 ■ 5 min read

CPG Playbook

‘Our e-commerce will always exist’: Waterdrop CEO Martin Murray on exporting a European beverage brand to the U.S.

September 21, 2023 ■ 5 min read

New DTC toolkit

How brands like Kizik and Pura are gaining new customers from referral codes

September 20, 2023 ■ 4 min read

Member Exclusive

DTC Briefing: The biggest DTC success stories are increasingly celebrity-founded brands

September 19, 2023 ■ 8 min read

New DTC toolkit

Atoms launches its first kids’ shoe line — and tests out a new subscription model

September 19, 2023 ■ 5 min read

Member Exclusive

Research Briefing: Roku works to attract more DTC brands, as ad-supported streaming doesn’t yet dominate marketers’ playbooks

September 14, 2023 ■ 3 min read

Member Exclusive

CMO Strategies: Ad-supported streaming captures viewers, but doesn’t yet dominate marketers’ playbooks

September 12, 2023 ■ 17 min read

Digital Marketing Redux

Hallmark is turning to Venmo to reach Gen Z

September 12, 2023 ■ 4 min read

CPG Playbook

Betting on pumpkin fatigue, some brands see apple as the next big fall flavor

September 11, 2023 ■ 4 min read

The Marketplace Boom

Etsy seeks to drive more organic traffic through “Share & Save” program

September 11, 2023 ■ 4 min read

Member Exclusive

Research Briefing: Brands prepare for seasonal product launches to drive sales

September 07, 2023 ■ 3 min read

Digital Marketing Redux

Hanna Andersson is launching its first-ever loyalty program

September 06, 2023 ■ 5 min read

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Why personalized texts will be fueling Black Friday marketing

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Research Briefing: Instacart pushes retail media ads to drive growth

How retailers plan to promote their stores for last-minute holiday orders

How holistic loss prevention strategies are protecting retailers’ bottom lines

Yoga classes and aura readings: How Vuori is using experiential events to build its audience

‘Our e-commerce will always exist’: Waterdrop CEO Martin Murray on exporting a European beverage brand to the U.S.

How brands like Kizik and Pura are gaining new customers from referral codes

DTC Briefing: The biggest DTC success stories are increasingly celebrity-founded brands

Atoms launches its first kids’ shoe line — and tests out a new subscription model

Research Briefing: Roku works to attract more DTC brands, as ad-supported streaming doesn’t yet dominate marketers’ playbooks

CMO Strategies: Ad-supported streaming captures viewers, but doesn’t yet dominate marketers’ playbooks

Hallmark is turning to Venmo to reach Gen Z

Betting on pumpkin fatigue, some brands see apple as the next big fall flavor

Etsy seeks to drive more organic traffic through “Share & Save” program

Research Briefing: Brands prepare for seasonal product launches to drive sales

Hanna Andersson is launching its first-ever loyalty program

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