The Latest Marketing News for the Retail Industry

As big brands flood the podcast ad space, startups are refining strategies to stand out

December 05, 2025

As podcast advertising becomes even more competitive, smaller brands are trying to fine-tune their strategies and spending to best reach their target demo.

Digital Marketing Redux

Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

November 10, 2025

Millennial-favorite mall brand True Religion is starting to make inroads with Gen Z, too. Here's how the brand is looking to spark momentum with a younger consumer.

Digital Marketing Redux

‘The new white space’: Why M.M.LaFleur is creating a dedicated LinkedIn strategy

November 05, 2025

M.M.LaFleur is posting more organic content on LinkedIn. Now, it's tracing sales and engagement back to the platform.

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The tradeoff economy: Why stressed shoppers are still spending

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As big brands flood the podcast ad space, startups are refining strategies to stand out

Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

‘The new white space’: Why M.M.LaFleur is creating a dedicated LinkedIn strategy

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Nike alumni, now at Superfeet, want their insoles in ‘every shoe in the world’

Modern Retail+ Research: Marketing workflows benefit from AI, but trust is still a barrier to adoption

Why agentic storefronts are the future of commerce

UrbanStems CEO Meenakshi Lala fills her cart with handbags, Quince basics and unexpected florals

30 days of using za’atar the wrong way: How spice startup Hayati used repetition to hit 21,000 Instagram followers

Tractor Supply taps real customers for ads to stand out from AI-generated content

Moving on from ‘reach without resonance’: Modern Retail’s Marketing Summit defines new industry directives

Quip’s latest ad wasn’t AI-generated. People were convinced it was

How Urban Outfitters co-creates campaigns with Gen Z

Starbucks ends its Coffee Loop rewards pilot after six months

Marine Layer fights digital saturation with print catalogs and whimsical pop-ups

Retailers roll out fuel perks as consumers look for relief from $4 gas amid U.S.-Iran war

How Thorne drove 63% growth in DTC sales after a brand awareness push

How ThredUp is using AI to improve its marketing operations and move further up the funnel

David’s Bridal ramps up its creator strategy as part of its post-bankruptcy comeback

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