Amazon’s decision to not issue a press release about the performance of Prime Big Deal Days marks a break from years of post-event recaps touting records sales.
With its second major acquisition, Mammoth Brands intends to accelerate Coterie’s premium diaper brand with omnichannel growth.
Modern Retail, Glossy and Digiday’s AI Marketing Strategies event, held on Wednesday, brought together marketing leaders who discussed how they’re using AI in meaningful ways. Speakers explored how large‐language models, predictive analytics and automation are enabling them to do more with less by accelerating creative production, enabling deeper personalization or surfacing previously hidden customer insights.
Walmart’s ad business went from being “tiny,” as CEO Doug McMillon once described it, to one of the retailer’s biggest profit engines. Now, its new partnership with OpenAI could chip away at that growth.