During its earnings call on Wednesday, Shopify tried to communicate how it was staying ahead of the curve related to one of the biggest new trends in commerce: agentic AI.
Brands like Amika and Perelel boost influencer marketing success by investing in long-term partnerships, but it’s a rarity in the burgeoning field.
As rising tariffs roil the e-commerce landscape, consultants and agencies that help brands grow on platforms like Amazon are feeling the ripple effects, most notably in the form of slowing inquiries, cautious clients and shrinking service contracts.
On Wednesday, Modern Retail hosted a live video event for Modern Retail+ subscribers to look at what summer sales trends say about how the holiday season may go for brands and retailers. Led by Modern Retail executive editor Anna Hensel, reporters Allison Smith and Mitchell Parton discussed how Prime Day went for brands, how big-box retail is faring ahead of back-to-school season and what it all says about the state of consumer sentiment. Here’s a recap of the conversation.