Amazon is planning to move Prime Day to June from its usual July slot this year, shaking up the timing of a sales event many brands rely on.
Beyond Yoga has started investing more in men’s clothing when it comes to merchandising and marketing, its CMO told Modern Retail.
Amazon says customers are making three times more purchases using Alexa+ on devices than the original version, as the company bets its generative AI assistant will drive shopping engagement and deeper Prime ecosystem usage.
Travel bag and backpack brand Cotopaxi plans to double its North American store count from 20 locations to 40 locations in the next three years, its CEO told Modern Retail.