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Vidhi Choudhary
Vidhi Choudhary
The Marketplace Boom
Inside Brooklinen’s curated marketplace expansion strategy
May 16, 2023
Digital Marketing Redux
As retail media continues to grow, Meta & Google announce new AI-powered ad products
May 12, 2023
New Economic Realities
Hive Brands pivots away from the traditional marketplace model to become a DTC brand accelerator
May 11, 2023
Q&A
Vital Farms CMO Kathryn McKeon on strengthening the egg brand’s ‘bullshit-free’ ad strategy for 2023
May 09, 2023
New Economic Realities
What went wrong with Shopify’s quest to build a logistics business
May 05, 2023
Digital Marketing Redux
Sprouts Farmers Market taps Instacart to power its retail media network
May 04, 2023
Q&A
Timberland’s vp of North America on how the brand plans to grow awareness as it celebrates its 50th anniversary
May 02, 2023
New Economic Realities
The digital ad market bounces back during first-quarter earnings
May 01, 2023
Earnings
Despite swinging to a profit, Amazon’s e-commerce sales remain flat
April 27, 2023
Digital Marketing Redux
Instacart partners with Roku to better measure streaming TV ads
April 27, 2023
The Marketplace Boom
To compete with Instacart, DoorDash is building out its retail media presence
April 25, 2023
New Economic Realities
Lululemon’s reported attempts to sell Mirror deals another blow to the at-home fitness industry
April 24, 2023
Digital Marketing Redux
Some brands pull back on Pinterest ad spend because of weak performance metrics
April 21, 2023
The Marketplace Boom
Shein is hiring to build its U.S. marketplace
April 21, 2023
The Amazon Effect
As Amazon looks to invest in other grocery formats, the future of Whole Foods remains unclear
April 20, 2023
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Top Story
Earnings
Amazon set to pass Walmart in annual revenue for the first time after hitting $700 billion in sales
Amazon may soon outpace Walmart when it comes to total revenue.
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