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Vidhi Choudhary
Vidhi Choudhary
Digital Marketing Redux
Google unveils a new virtual try-on feature for apparel as it tries to fend off competition in shopping
June 15, 2023
Digital Marketing Redux
While Meta tries to push Advantage+ Shopping Campaigns, some agencies aren’t yet convinced
June 13, 2023
Unpacked
Unpacked: Why incrementality became such a popular retail media buzzword
June 12, 2023
Member Exclusive
Amazon Briefing: Facing a profit crunch and uncertain economy, sellers are shaking up their Prime Day strategies
June 08, 2023
Marketing
Netflix’s merchandise strategy grows beyond ‘Stranger Things’ as it partners with brands like Athletic Brewing and Lacoste
June 06, 2023
The Marketplace Boom
Shopify puts spotlight back on its Shop app with the rollout of Shop Cash rewards program
June 02, 2023
Digital Marketing Redux
‘Lost its buzz’: Some brands cut Snap ads due to poor efficiency
June 01, 2023
Digital Marketing Redux
How regional grocer Save Mart is looking to grow its retail media business
May 30, 2023
The Amazon Effect
Six Flags to pilot Amazon’s Just Walk Out technology in June ahead of peak summer season
May 30, 2023
Earnings
Pinduoduo earnings indicate a recovering Chinese e-commerce landscape
May 26, 2023
The Amazon Effect
A timeline of Amazon’s efforts to curb counterfeit selling
May 23, 2023
The Marketplace Boom
Shein bets on third-party marketplace, pop-ups to grow its following in the U.S.
May 23, 2023
Earnings
Sluggish general merchandise sales hurt Walmart’s profit margins in otherwise stellar first-quarter numbers
May 18, 2023
Digital Marketing Redux
Meta announces new ‘Promotional ads’ tool to highlight deals
May 18, 2023
Member Exclusive
Amazon Briefing: Unpacking Amazon’s shopping ambitions within mobile games
May 18, 2023
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Top Story
Earnings
Amazon set to pass Walmart in annual revenue for the first time after hitting $700 billion in sales
Amazon may soon outpace Walmart when it comes to total revenue.
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