By expanding its logistics infrastructure to accommodate bigger and more expensive items, Temu is betting it can attract new customers, such as those looking for a broader range of products, and also shed its reputation as a discount-only store.
Mack Weldon has essentially spent the past couple of years rebuilding its digital marketing program; the hope is these investments will pay off in 2025, and the brand can return to double-digit growth.
All eyes are on TikTok ahead of a U.S. Supreme Court hearing Friday over a law that requires the social media app’s parent company to divest from the app or face a nationwide ban.
Despite working with a short shopping and fulfillment window, DTC brands say deals had shoppers were buying up until Christmas Day and beyond.