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Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

‘Without having a clear aesthetic, you can’t survive as a brand’: How Esprit is rebranding itself for a 2023 U.S. comeback

December 09, 2022

Stitch Fix to ramp up cost-cutting amid continued revenue struggles

December 06, 2022

New Economic Realities

Why retail employment plummeted in November

December 06, 2022

New Economic Realities

While big retailers levy return fees, smaller brands fear alienating customers

December 05, 2022

Lands’ End posts quarterly loss, revises outlook due to ‘uncertain macro environment’

December 02, 2022

Thrive Market on how it cooks up collaborations with brands like LesserEvil

November 30, 2022

Store of the Future

How big-box retailers are revamping their store formats

November 28, 2022

Urban Outfitters Inc. reports record third quarter sales as namesake brand struggles

November 21, 2022

Store of the Future

‘She should be half of our business’: True Religion works to boost women’s apparel

November 21, 2022

Stuck with too much inventory, Gap doubles down on discounts

November 18, 2022

Wearable tech company Whoop jumps into wholesale with Best Buy and Dick’s Sporting Goods

November 17, 2022

The Great Mall Overhaul

From the mall to the metaverse: How Claire’s is reinventing itself

November 17, 2022

More brands are trying to make Singles’ Day a U.S. holiday

November 15, 2022

How Stitch Fix uses data to guide plus-size styles for brands like Chloe Kristyn

November 14, 2022

A tale of two DTC pioneers: How Allbirds and Warby Parker’s earnings diverge

November 11, 2022

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Top Story

Digital Marketing Redux

How 2 very different DTC startups balance paid and organic marketing

Made-to-order rug brand Ernesta and pet-tracker startup Tractive are trying to boost their customer bases at a time of larger macroeconomic uncertainty. At the Lead Summit in New York City, both brands spoke about how they crafted their marketing playbooks and balance paid and organic marketing.

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