Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

CPG Playbook

From sprays to chewing gum, caffeine is popping up in new types of products

July 17, 2025

CPG Playbook

Jinx expands into PetSmart as it nears $100 million in revenue under new leadership

July 16, 2025

Digital Marketing Redux

Brands are embracing partnerships with accounts like SubwayTakes as they move away from traditional influencer spots

July 14, 2025

New Economic Realities

Modern Retail Podcast: Modelo beer sales decline & Prime Day week gets off to a slow start

July 12, 2025

CPG Playbook

Brands embraced indulgence at this year’s Fancy Food Show as shoppers crave little treats

July 08, 2025

New Economic Realities

Brands grapple with strained cash flow amid tariffs

July 03, 2025

Member Exclusive

Brands Briefing: Brands capitalize on ‘recession beauty’ routines as shoppers spend more on at-home treatments

July 01, 2025

CPG Playbook

New startups flocked to the Fancy Food Show this year despite strapped budgets

July 01, 2025

CPG Playbook

The next frontier in the protein wars? A supplement that claims to help with absorption

June 25, 2025

Digital Marketing Redux

Social platforms like Reddit and Pinterest are striking more retail media partnerships

June 19, 2025

CPG Playbook

Goodwipes bets on a luxury ‘Porta Palace’ to reach new customers at music festivals

June 17, 2025

Store of the Future

Unpacked: Agentic AI is the latest retail buzzword

June 16, 2025

New DTC toolkit

2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart

June 13, 2025

Digital Marketing Redux

Brands get in on NBA Finals buzz as fan excitement ramps up

June 10, 2025

New DTC toolkit

Why DTC brand Skimpies is launching in TJ Maxx and Marshalls

June 09, 2025

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Gabriela Barkho

Gabriela Barkho

From sprays to chewing gum, caffeine is popping up in new types of products

Jinx expands into PetSmart as it nears $100 million in revenue under new leadership

Brands are embracing partnerships with accounts like SubwayTakes as they move away from traditional influencer spots

Modern Retail Podcast: Modelo beer sales decline & Prime Day week gets off to a slow start

Brands embraced indulgence at this year’s Fancy Food Show as shoppers crave little treats

Brands grapple with strained cash flow amid tariffs

Brands Briefing: Brands capitalize on ‘recession beauty’ routines as shoppers spend more on at-home treatments

New startups flocked to the Fancy Food Show this year despite strapped budgets

The next frontier in the protein wars? A supplement that claims to help with absorption

Social platforms like Reddit and Pinterest are striking more retail media partnerships

Goodwipes bets on a luxury ‘Porta Palace’ to reach new customers at music festivals

Unpacked: Agentic AI is the latest retail buzzword

2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart

Brands get in on NBA Finals buzz as fan excitement ramps up

Why DTC brand Skimpies is launching in TJ Maxx and Marshalls

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Gabriela Barkho

Gabriela Barkho

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