At this year's Shoptalk Spring, it wasn't enough for brands and retailers to talk about the ways that they think they will use AI. Now, the pressure is on for everyone to prove how they are using AI to increase output and drive sales.
During its latest quarterly earnings report on Thursday, Alibaba disclosed aggressive growth goals for its AI and cloud computing divisions as it seeks to maintain its dominance in the agentic AI era.
As generative AI reshapes product discovery, Borghese and RoC outline how they are rebuilding PDPs, content and search strategy to maintain visibility.
Despite some initial fears that fans wouldn't show up over hefty ticket prices, World Cup tourism helped lift sales in host cities. The tournament helped boost business for restaurants, retailers and even cannabis dispensaries.