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Modern Retail
Gabriela Barkho

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

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Global Retail

After a slowdown, luxury brands are changing course

January 02, 2024
New Economic Realities

Why 2023 was the year of the retail fire sale

December 27, 2023
Retail industry challenges
New Economic Realities

Modern Retail Rundown: Global politics impact retailers, Rite Aid’s legal troubles & and the rise of thrifted holiday gifts

December 23, 2023
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Store of the Future

More platforms are helping influencers make wish lists for fans

December 22, 2023
CPG Playbook

How Zenb is using a food truck tour to promote sampling

December 20, 2023
CPG Playbook

How startup CPG brands are balancing boutique retailers with chain expansion

December 18, 2023
Holiday Sales Sprint

Same-day delivery apps are leaning into holiday promotions

December 18, 2023
Retail industry challenges
New Economic Realities

Modern Retail Rundown: Macy’s buyout bid, Etsy cuts costs & Farfetch woes

December 16, 2023
Member Exclusive

How Google SafeSearch’s overzealous algorithm is impacting one bodywear brand

December 15, 2023
The Marketplace Boom

Challenger artisan platforms are trying to encroach on Etsy’s dominance

December 13, 2023
dtc startup
Member Exclusive

DTC briefing: How brands are testing the waters with social commerce app Flip

December 12, 2023
Retail industry challenges
Store of the Future

Modern Retail Rundown: Non-alcoholic White Claw, Amazon slashes apparel fees & NRF walks back retail theft claims

December 09, 2023
New DTC toolkit

How actress Bella Thorne approaches content creation for her jewelry brand

December 08, 2023
CPG Playbook

How CPG startups reformulated their products this year

December 07, 2023
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Member Exclusive

As affiliate marketing gets competitive, a new brand playbook emerges

December 04, 2023
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Top Story
Inside the New York Liberty’s year-round merch machine
Experiential Marketing
Inside the New York Liberty’s year-round merch machine

Merch is proving big business for the New York Liberty, with sales up double-digits and "selling like hotcakes." The team is now creating more products year-round, as it works to become a full lifestyle brand.

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