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In-depth analysis, interviews and news about innovative marketing approaches from the authority on the reinvention of the retail industry.
Page 83 of results
Marketing
‘Go heavy now’: Brands rush to tap student-athletes before regulations get trickier
March 31, 2022
Marketing
How online instrument retailer Sweetwater built out its creator affiliate program
March 25, 2022
The Chain Game
‘Everything on your wishlist is already here’: The rise of supply chain marketing
March 22, 2022
Member Exclusive
Modern Retail Research: 56% of brands are investing little to nothing in offline marketing this year
March 22, 2022
Marketing
How makeup brand Stryx tries to make cosmetics less intimidating for men
March 15, 2022
Member Exclusive
Unpacked: Why zero-party data became the brand and retailer marketer buzzword du jour
March 14, 2022
Marketing
‘We really saw the viability’: How Peace Out leverages viral moments on TikTok for growth
March 14, 2022
Member Exclusive
Why brands like Ulta and MeUndies are investing in Reddit advertising
March 08, 2022
Member Exclusive
How Curie is incorporating QVC tactics into its TikTok strategy
March 03, 2022
Marketing
How Aura Bora uses seasonal and limited-time flavors to boost sales
March 01, 2022
Marketing
For brands and retailers, Roblox presents fertile advertising ground — and an ethical minefield
February 22, 2022
Marketing
Why more DTC brands are testing linear TV ads
February 16, 2022
Member Exclusive
CMO Summit Recap: Marketers brace to take on the metaverse in a big way
February 14, 2022
Marketing
Mall-based brands like Gap and Abercrombie are having a ‘renaissance’ on TikTok
February 07, 2022
Marketing
‘We don’t believe so strongly in paid media:’ How DTC period brand August is growing a Gen Z audience on TikTok
February 02, 2022
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Creator Playbooks
Exclusive: Beauty service Ipsy is becoming a marketing solutions company, too
Ipsy is now offering marketing services as it looks to onboard new brands and court more customers.
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