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Modern Retail
Gabriela Barkho

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Marketing

How 3 DTC startups are using TikTok to grow their businesses

November 08, 2021
Retailers

‘A bigger audience than ever’: Power sellers are making six figures off of resale apps

November 08, 2021
Member Exclusive

How Nutribullet is expanding its line of kitchen products

November 03, 2021
A sample brand offering box
Marketing

Inside the rise of digital sampling sites

November 02, 2021
Marketing

Why Peet’s Coffee redesigned its loyalty program

November 01, 2021
Store of the Future

Exclusive: Klarna strikes latest retail partnership with Macerich

October 28, 2021
Momofuku's line of pantry products, including bottles of chili crunch and soy sauce
New DTC toolkit

After a tumultuous two years, restaurants are refashioning themselves as DTC brands

October 27, 2021
Store of the Future

National retailers are becoming increasingly amenable to CPG startups

October 25, 2021
Retailers

Why e-commerce would be at the center of a PayPal-Pinterest acquisition

October 21, 2021
The header image shows a photograph of a lit up Walmart sign.
Store of the Future

Retailers are using early product access as a loyalty program perk

October 21, 2021
Retailers

Retailers are inking more deals with same-day delivery partners as the holidays approach

October 20, 2021
New DTC toolkit

How Thirstie is building a white label alcohol delivery platform

October 18, 2021
Winc
New DTC toolkit

Winc, encouraged by e-commerce growth, files to go public

October 15, 2021
Store of the Future

Walgreens is accelerating plans to invest more in health care

October 15, 2021
Marketing

How Clairol planned a digital ad campaign to boost a Target sale

October 08, 2021
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Top Story
Starbucks takes a cue from local cafes as it quietly tests a new rewards pilot, ‘Coffee Loop’
Digital Marketing Redux
Starbucks takes a cue from local cafes as it quietly tests a new rewards pilot, ‘Coffee Loop’

Starbucks is quietly testing a new "buy nine coffees, get one free" rewards perk for select loyalty members, a system that might be familiar to anyone who has gotten a punch card from their local cafe.

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