Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

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Unpacked: Why zero-party data became the brand and retailer marketer buzzword du jour

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Inside Asics’ strategy to collect more zero-party customer data

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How Curie is incorporating QVC tactics into its TikTok strategy

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How big-box retailers are trying to get shoppers to add more to their curbside pickup orders

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Store of the Future

Why sneaker brand P448 is designing its stores as social content hubs

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How Schwan’s convinced its grocery partners to redesign their Asian frozen foods sections

February 22, 2022

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Bringing the cronut experience online: Inside the rise of the DTC bakery

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Store of the Future

Dig is trying to retain hourly workers with a 4-day work week and other perks

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Gabriela Barkho

Gabriela Barkho

Unpacked: Why zero-party data became the brand and retailer marketer buzzword du jour

Lululemon and Allbirds are betting on running shoes to drive growth

How Harry Rosen used chatbots to help its 11-person customer service team

Inside Asics’ strategy to collect more zero-party customer data

How retailers are responding to the Ukraine crisis

How Curie is incorporating QVC tactics into its TikTok strategy

How HelloFresh’s 2021 growth reflects a maturing meal kit industry

How big-box retailers are trying to get shoppers to add more to their curbside pickup orders

Why Overstock plans to focus entirely on home goods in 2022

Why sneaker brand P448 is designing its stores as social content hubs

How Schwan’s convinced its grocery partners to redesign their Asian frozen foods sections

Bringing the cronut experience online: Inside the rise of the DTC bakery

With a record number of customers, DoorDash’s expansion beyond restaurants is paying off

Why more DTC brands are testing linear TV ads

Dig is trying to retain hourly workers with a 4-day work week and other perks

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Digiday Media

Gabriela Barkho

Gabriela Barkho

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