Gabriela Barkho

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

CPG Playbook

Vita Coco launches its own vending machine activation after Poppi’s Super Bowl stunt

February 20, 2025

Digital Marketing Redux

With a slew of ‘White Lotus’ collabs, every brand is now looking for their ‘Barbie’ or ‘Wicked’ moment

February 17, 2025

CPG Playbook

Modern Retail Rundown: Olipop now valued at $1.85B, Poppi’s Super Bowl marketing backlash & January retail layoffs

February 15, 2025

Global Retail

As Dr. Bronner’s drops its B Corp status, brands weigh the pros and cons of the certification

February 14, 2025

Digital Marketing Redux

Why brands are promoting self-care for Valentine’s Day

February 13, 2025

Member Exclusive

DTC Briefing: How protein bar brand Aloha re-entered Target 7 years after being dropped

February 11, 2025

New Economic Realities

Modern Retail Rundown: Waffle House’s egg surcharge, Chipotle downplays avocado concerns & Gap launches vintage drops series

February 08, 2025

Store of the Future

Sur La Table is betting more on exclusive partnerships to stand out in cookware

February 07, 2025

The Marketplace Boom

‘The fastest growing business we’ve ever launched’: Faire adds retargeting capabilities to its ad business

February 06, 2025

New Economic Realities

Modern Retail Rundown: Brands shuffle import strategies, retail layoffs & Chili’s makes a comeback

February 01, 2025

CPG Playbook

Condiment brand Haven’s Kitchen ceases operations

January 31, 2025

CPG Playbook

From straightforward labels to GLP-1-friendly meals, here are the wellness trends that investors expect will dominate 2025

January 31, 2025

New DTC toolkit

CVS is betting on its new cabinet unlocking feature to drive more app downloads

January 30, 2025

Member Exclusive

DTC Briefing: Why one startup is ‘breaking up with big grocery’ and pulling out of Whole Foods

January 28, 2025

CPG Playbook

How Dr. Squatch is reaching young audiences through standup comedy

January 20, 2025

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Gabriela Barkho

Gabriela Barkho

Vita Coco launches its own vending machine activation after Poppi’s Super Bowl stunt

With a slew of ‘White Lotus’ collabs, every brand is now looking for their ‘Barbie’ or ‘Wicked’ moment

Modern Retail Rundown: Olipop now valued at $1.85B, Poppi’s Super Bowl marketing backlash & January retail layoffs

As Dr. Bronner’s drops its B Corp status, brands weigh the pros and cons of the certification

Why brands are promoting self-care for Valentine’s Day

DTC Briefing: How protein bar brand Aloha re-entered Target 7 years after being dropped

Modern Retail Rundown: Waffle House’s egg surcharge, Chipotle downplays avocado concerns & Gap launches vintage drops series

Sur La Table is betting more on exclusive partnerships to stand out in cookware

‘The fastest growing business we’ve ever launched’: Faire adds retargeting capabilities to its ad business

Modern Retail Rundown: Brands shuffle import strategies, retail layoffs & Chili’s makes a comeback

Condiment brand Haven’s Kitchen ceases operations

From straightforward labels to GLP-1-friendly meals, here are the wellness trends that investors expect will dominate 2025

CVS is betting on its new cabinet unlocking feature to drive more app downloads

DTC Briefing: Why one startup is ‘breaking up with big grocery’ and pulling out of Whole Foods

How Dr. Squatch is reaching young audiences through standup comedy

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Gabriela Barkho

Gabriela Barkho

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