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Modern Retail
Gabriela Barkho

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

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DTC Briefing: Former employees sound off on the biggest mistakes brands make when opening stores

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Modern Retail Rundown: Another record Prime Day, Limited Too is back & Pacsun gets into men’s athleisure

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DTC Briefing: Buyers are becoming less enamored with DTC sales

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Modern Retail Rundown: Athletic Brewing raises $50M, Nike brings back veteran exec & Costco raises membership fee

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July 11, 2024
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Primal Kitchen partners with Pinterest on multi-city pop-up

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Why some brands are being more cautious about wholesale expansion

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Kids brands are targeting young parents with collaborations and influencer campaigns

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Why more celebrity-founded brands are pivoting

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Modern Retail Rundown: Amazon is reportedly launching a Temu-like section, Fancy Food Show takeaways & Walgreens store closures

June 29, 2024
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Why craft brands are warming up to decaffeinated coffee

June 25, 2024
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Modern Retail Rundown: Slowing U.S. retail sales, Thrasio’s comeback & Care/of troubles

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New DTC toolkit

Sexual health brand Stix says it is profitable as it rebrands to Winx Health

June 20, 2024
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Marketers bemoan the culture of ‘good enough — go,’ as standards fall amid the AI bubble
Member Exclusive
Marketers bemoan the culture of ‘good enough — go,’ as standards fall amid the AI bubble

‘Drowning in measurement,’ marketers mull priorities in an internet where ‘two audiences’ exist. 

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