Coronavirus Fallout

In 2020, QR codes finally became cool

It took it nearly three decades since its humble beginnings, but the QR code is officially considered hip. Thanks to its ubiquitous presence at shops and restaurants across the country, this year the QR code's technology is making up for lost time.

Latest Stories

  • JUL 28, 2020

    Why Simon Property and Authentic Brands Group’s are bidding on Brooks Brothers

    Last week, Simon Property Group and Authentic Brands Group submitted a $305 million for 200-year-old bankrupt apparel retailer Brooks Brothers, through a joint LLC the two had set up called Sparc. The deal is still subject to court approval, as well as if higher bids come in. But no matter how the deal pans out, it gives some important insight into what mall owners like Simon are looking for in acquisition targets, as an unprecedented number of struggling retailers are likely to be up for sale this year.

  • JUL 14, 2020

    How the coronavirus changed retailers’ returns policies

    Returns and exchanges have always been a pain point for both customers and retailers, especially online. However, factors like safety concerns and shipping delays have prompted retailers in evolving their policies to be more flexible. In theory, this strategy would result in an influx of refund requests during the e-commerce boom. Instead, the competitive perk is creating more opportunity for sales and longterm customer loyalty among brands.

  • JUL 14, 2020

    Once a reliable event, back-to-school shopping is about to dramatically change

    Back-to-school shopping is an important time of year for retailers. Parents typically spend hundreds of dollars, on average, during back-to-school season, and it's one of the few shopping holidays where spending hasn't drastically shifted as much online. But that could change this year, thanks to the coronavirus, as shoppers remain hesitant to visit stores, and parents are unsure yet what all they will exactly need on their kids' back-to-school list.

  • JUN 24, 2020

    Why Gap’s lawsuits could usher in new commercial real estate terms

    As Gap takes another legal hit from landlords, the physical retail world and commercial real estate worlds may continue to face mounting tension before new terms are set. While some retailers face lawsuits, others are trying to ink agreements to temporarily pause rent, with the understanding things will pick back up in the future. Some players are also renegotiating leases to encompass future unprecedented crises. Put together, it points to future commercial real estate contracts having a new look.

  • JUN 23, 2020

    Wholesale coffee brands are testing out DTC

    The coffee industry has had to grapple with the future of wholesale since the pandemic hit. However, it's also opened up new revenue streams. The combination of millions of customers working from home along with cafes operating at limited capacity forced roasters and distributors to quickly pivot to DTC.

  • JUN 18, 2020

    Brands see opportunities offering social distance-friendly office solutions

    Startups catering to office-based employers are rethinking their services to fit the new workplace. Solutions for socially distant workplace designs is proving to be a major opportunity for some businesses. From health workstation partitions to individually packaged kitchen staples, here are some of the ways companies have changed their services to offer social distancing service. 

  • JUN 16, 2020
    Q&A

    ‘We still believe in our brick and mortar business’: Untuckit Founder Chris Riccobono on its evolving store strategy

    As one of the early DNVBs to incorporate physical retail, menswear brand Untuckit was hit hard by the pandemic. Many items saw demand slip and all of its stores had to close down. Despite the setbacks, founder Chris Riccobono told Modern Retail he doesn't have plans to permanently close any stores.

  • JUN 11, 2020
    Q&A

    How Proof’s co-founders led companies during two economic downturns

    Proof underwear's April launch could have gone many ways, but it happened to coincide with low CAC and an unexpected solution for quarantined women. "When people took their foot off the gas, we put ours on," said co-founder Lori Caden. She and her sister co-founder talked about launching their latest brands -- as well their earlier company that debuted in 2008.

  • JUN 04, 2020

    As the economy remains unsteady, platforms increase their flexible payment options

    Both businesses and consumers are seeking out more flexible payments options. E-commerce platforms like Shopify and Alibaba are building out their own features -- granting both consumers and merchants more flexible payments options. Shoppers utilize these services to finance purchases without the use of credit cards; small online retailers are increasingly being offered the ability to procure or produce inventory without fronting large sums of money.

  • MAY 29, 2020

    How Ugly Drinks approaches sales and growth — both online and off

    Running different channels requires skills and discipline. Brand consistency is key, especially when many channels are involved internationally and across different touch points. Ask “what are the reasons to come to the site and why is the experience special?” said Ugly Drinks CEO Hugh Thomas.

  • MAY 27, 2020

    Cross-shopping is on the decline and grocers are trying to capitalize

    Most American shoppers are still “fearful to shop at a grocery store." The lack of delivery slots combined with a rising unemployment rate and shopping-related health risks, is resulting in a decline in cross-shopping. Grocery stores, as a result, are trying to focus more on marketing as one-stop shops. And they're seeing results too: average basket sizes have dramatically increased.

  • MAY 20, 2020

    ‘We have to trust customers to do the right thing’: Suitsupply CEO Fokke de Jong on crafting a global reopening strategy

    "Obviously, it’s impossible to pin a garment at a six foot distance," said Suitsupply CEO Fokke de Jong. This prompted him to think outside the box by installing clear, free-standing partitions for fitting areas. But the overall strategy focuses on starting the shopper's journey before arriving at the store, including encouraging virtual co-browsing and fitting room reservations, to increase efficiency and reduce contact.

  • JAN 22, 2021
    Sponsored

    What the holidays taught marketers about retail in 2021 (and beyond)

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Feb 5, 2021

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