Member Dossier: Why Madison Reed kept its revamped loyalty program ‘limitless’
July 26, 2023
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Digiday Media
Mack Weldon is calling on shoppers to "recession-proof your underwear drawer," and is putting a price lock on underwear until July 4. During a time mired by economic uncertainty, Mack Weldon sees providing certainty to customers as a way to stand out.
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