Retailers

Why retailers are popping up in hotel lobbies

Hotel rooms and lobbies are becoming and increasingly attractive area for retailers to acquire new customers. Last week, Rent the Runway announced that it was partnering with Marriott-owned W Hotels. Visitors at four W Hotels will have the option to rent four pieces of clothing from Rent the Runway when they book their rooms, which will be placed in the closets of their rooms when they arrive. And department stores including Nordstrom, Macy's and Bloomingdale's are currently hosting pop-ups in time for the holidays at a handful of New York City hotels, in order to draw more business from tourists.

Latest Stories

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  • DEC 05, 2019

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    ‘An act of desperation’: Why Madewell’s IPO won’t solve J.Crew’s bigger problems

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  • DEC 04, 2019

    To grow, Kroger is diversifying beyond grocery

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  • DEC 03, 2019

    How physical retailers are trying to stay relevant on Black Friday

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  • DEC 02, 2019

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  • DEC 02, 2019

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  • NOV 25, 2019

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  • NOV 22, 2019

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    As Kroger Wine expands, more retailers are looking toward alcohol e-commerce

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