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Anna Hensel

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

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From UGC to R&D: POV Beauty’s Ani Hadjinian on leveraging community for every product launch
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From UGC to R&D: POV Beauty’s Ani Hadjinian on leveraging community for every product launch

POV Beauty CEO Ani Hadjinian breaks down how creator intuition, community feedback and social commerce are reshaping beauty’s growth playbook.

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