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In-depth analysis, interviews and news about innovative marketing approaches from the authority on the reinvention of the retail industry.
Page 35 of results
Digital Marketing Redux
‘It goes beyond the patch’: Why retailers like QuikTrip are putting their logos on MLB uniforms
September 03, 2024
Member Exclusive
CMO Strategies: Ebay, Hyundai, Duolingo and other advertisers share key tactics for marketing channels
September 03, 2024
Member Exclusive
Modern Retail Research: 63% of brands will invest in IRL events this fall
September 02, 2024
CPG Playbook
Why Nespresso’s honey rollout is more about brand than product
August 30, 2024
Digital Marketing Redux
After 127 years in outerwear, Filson is launching a women’s line
August 29, 2024
CPG Playbook
Liquid Death’s secret to viral marketing: Hire comedians
August 29, 2024
New DTC toolkit
How Red Antler quietly built its venture arm Habitat Partners
August 29, 2024
Member Exclusive
DTC Briefing: How brands like Kopari Beauty, Olipop and more are rethinking their marketing operations as they scale
August 27, 2024
Member Exclusive
‘The budgets are dried up’: Overheard at the Modern Retail Marketing Summit
August 27, 2024
Member Exclusive
CMO Strategies: A playbook for marketing channels
August 27, 2024
Digital Marketing Redux
How companies like Apothékary and Simple Modern navigate licensing deals
August 27, 2024
Global Retail
How retailers’ ‘Summerween’ strategies are paying off
August 26, 2024
Member Exclusive
‘We wanted to take ourselves less seriously’: How brands like Men’s Wearhouse handle humor in marketing
August 26, 2024
Member Exclusive
‘Our value is your time’: Inside Edible’s quest to become a more contemporary brand
August 23, 2024
Store of the Future
Duolingo wants to make its green owl mascot ‘as famous as Pikachu’ with its first pop-up store
August 22, 2024
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Creator Playbooks
Exclusive: Beauty service Ipsy is becoming a marketing solutions company, too
Ipsy is now offering marketing services as it looks to onboard new brands and court more customers.
Read More