Why Target’s new private label brand represents a grocery strategy shift

Target just announced a new private label grocery brand, Green & Gather. While the company offers numerous private labels, this marks Target's attempt to retool its overall grocery strategy.

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Modern Retail Summit
Oct 12–Oct 14, 2021

At the Modern Retail Summit, retail marketers will discuss everything from the Amazon effect to new infrastructure to the shift in the direct-to-consumer world.

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