Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

New DTC toolkit

Modern Retail Podcast: The dawn of DTC 3.0

February 14, 2026

Member Exclusive

How Boll & Branch leverages AI for operational and creative tasks

February 12, 2026

Digital Marketing Redux

Brands lean into grand gestures this Valentine’s Day

February 10, 2026

Digital Marketing Redux

Blind boxes are here to stay, and brands are leaning into the mystery product format

February 09, 2026

CPG Playbook

How food and beverage giants like Ritz and Diageo are showing up for the Super Bowl this year

February 05, 2026

Store of the Future

What hemp brands want from federal regulations

February 02, 2026

New Economic Realities

Modern Retail Podcast: How ICE activity became an issue retailers big and small can no longer ignore

January 31, 2026

Store of the Future

At Starbucks, a Bearista collectible and a record-setting Red Cup Day drive foot traffic resurgence

January 29, 2026

Member Exclusive

Brands Briefing: AI personalization tools become sales drivers

January 27, 2026

Store of the Future

‘Subscription fatigue’ has hit meal kit companies hard

January 15, 2026

New DTC toolkit

How brands like Vuori, Rothy’s and Away have adapted to the new DTC landscape

January 13, 2026

CPG Playbook

Beverage brands update Dry January marketing based on changing consumer habits

January 12, 2026

Podcasts

Modern Retail Podcast: What’s in and out in wellness for 2026

January 10, 2026

Store of the Future

Starbucks is kicking off 2026 with more brand partnerships

January 09, 2026

CPG Playbook

Will protein fatigue hit in 2026?

January 06, 2026

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Gabriela Barkho

Gabriela Barkho

Modern Retail Podcast: The dawn of DTC 3.0

How Boll & Branch leverages AI for operational and creative tasks

Brands lean into grand gestures this Valentine’s Day

Blind boxes are here to stay, and brands are leaning into the mystery product format

How food and beverage giants like Ritz and Diageo are showing up for the Super Bowl this year

What hemp brands want from federal regulations

Modern Retail Podcast: How ICE activity became an issue retailers big and small can no longer ignore

At Starbucks, a Bearista collectible and a record-setting Red Cup Day drive foot traffic resurgence

Brands Briefing: AI personalization tools become sales drivers

‘Subscription fatigue’ has hit meal kit companies hard

How brands like Vuori, Rothy’s and Away have adapted to the new DTC landscape

Beverage brands update Dry January marketing based on changing consumer habits

Modern Retail Podcast: What’s in and out in wellness for 2026

Starbucks is kicking off 2026 with more brand partnerships

Will protein fatigue hit in 2026?

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Gabriela Barkho

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