Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

CPG Playbook

The next frontier in the protein wars? A supplement that claims to help with absorption

June 25, 2025

Digital Marketing Redux

Social platforms like Reddit and Pinterest are striking more retail media partnerships

June 19, 2025

CPG Playbook

Goodwipes bets on a luxury ‘Porta Palace’ to reach new customers at music festivals

June 17, 2025

Store of the Future

Unpacked: Agentic AI is the latest retail buzzword

June 16, 2025

New DTC toolkit

2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart

June 13, 2025

Digital Marketing Redux

Brands get in on NBA Finals buzz as fan excitement ramps up

June 10, 2025

New DTC toolkit

Why DTC brand Skimpies is launching in TJ Maxx and Marshalls

June 09, 2025

Global Retail

Modern Retail Podcast: Temu US usership plummets and Spirit Halloween cancels season opener — plus, Stanley 1913’s next era

June 07, 2025

CPG Playbook

David Protein’s acquisition of Epogee and a subsequent lawsuit are threatening to tear the CPG world apart

June 05, 2025

Supply Chain Shakeup

Unpacked: What is the ‘first sale rule’ and can it reduce tariff costs?

June 03, 2025

Digital Marketing Redux

Why candle brand Siblings dropped its Meta spend by 56%

June 02, 2025

Supply Chain Shakeup

Chinese import activity resumes amid tariff rate drop

May 29, 2025

CPG Playbook

Startups try to make smart bets with marketing budgets ahead of a potentially volatile summer

May 27, 2025

Member Exclusive

Brands Briefing: Why the founders of Leesa are launching another mattress brand, Tiami

May 20, 2025

New Economic Realities

Modern Retail Podcast: Touchland gets acquired, what’s gone wrong with Target and the secret sauce behind brand x pop culture collaborations

May 17, 2025

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Gabriela Barkho

Gabriela Barkho

The next frontier in the protein wars? A supplement that claims to help with absorption

Social platforms like Reddit and Pinterest are striking more retail media partnerships

Goodwipes bets on a luxury ‘Porta Palace’ to reach new customers at music festivals

Unpacked: Agentic AI is the latest retail buzzword

2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart

Brands get in on NBA Finals buzz as fan excitement ramps up

Why DTC brand Skimpies is launching in TJ Maxx and Marshalls

Modern Retail Podcast: Temu US usership plummets and Spirit Halloween cancels season opener — plus, Stanley 1913’s next era

David Protein’s acquisition of Epogee and a subsequent lawsuit are threatening to tear the CPG world apart

Unpacked: What is the ‘first sale rule’ and can it reduce tariff costs?

Why candle brand Siblings dropped its Meta spend by 56%

Chinese import activity resumes amid tariff rate drop

Startups try to make smart bets with marketing budgets ahead of a potentially volatile summer

Brands Briefing: Why the founders of Leesa are launching another mattress brand, Tiami

Modern Retail Podcast: Touchland gets acquired, what’s gone wrong with Target and the secret sauce behind brand x pop culture collaborations

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Gabriela Barkho

Gabriela Barkho

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