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Anna Hensel

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

tv measurement
Member Exclusive

As other channels become unpredictable, DTC brands embrace streaming and connected TV

May 04, 2021
walmart william white
Member Exclusive

‘A culturally and emotionally connected brand’: How Walmart CMO William White is approaching marketing

April 30, 2021
nobull
Retailers

After getting its start in CrossFit, Nobull is ramping up product expansion

April 29, 2021
Modern Retail DTC Briefing
Member Exclusive

DTC Briefing: Startups brace for fallout from the iOS14 update

April 27, 2021
madewell app
Retailers

Madewell launches its first mobile app

April 26, 2021
affirm
Retailers

Affirm seeks to go beyond buy now pay later with its Returnly acquisition

April 23, 2021
oatly
Member Exclusive

Cheatsheet: Oatly’s losses grow as the oat milk brand eyes global domination

April 21, 2021
Modern Retail DTC Briefing
Member Exclusive

DTC Briefing: Sustainability is becoming a bigger — and murkier — selling point for startups

April 20, 2021
target
Retailers

Target is looking beyond its stores to make the last mile of delivery more efficient

April 19, 2021
stitchfix
Member Exclusive

As Katrina Lake steps down, Stitch Fix is preparing for its next phase of growth

April 16, 2021
misfits market
Store of the Future

As brands consider opening pop-ups, New York City loses its luster

April 15, 2021
Modern Retail DTC Briefing
Member Exclusive

DTC Briefing: Founders are rethinking their Clubhouse usage

April 13, 2021
post-pandemic apparel
Retailers

‘Comfort will still be king’: How apparel brands are mapping out their post-pandemic strategies

April 12, 2021
money hands
Retailers

Retailers are launching membership programs to compete with Amazon Prime

April 09, 2021
summersalt
New DTC toolkit

How Summersalt is expanding beyond swimwear

April 08, 2021
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From UGC to R&D: POV Beauty’s Ani Hadjinian on leveraging community for every product launch
Member Exclusive
From UGC to R&D: POV Beauty’s Ani Hadjinian on leveraging community for every product launch

POV Beauty CEO Ani Hadjinian breaks down how creator intuition, community feedback and social commerce are reshaping beauty’s growth playbook.

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