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Allison Smith

Allison Smith

Allison Smith is an e-commerce platforms reporter at Modern Retail. Her coverage includes Amazon and its competitors such as TikTok, Shopify and Temu. Allison previously covered corporate finance at Bloomberg News. Her reporting has also appeared in The Guardian, Grub Street and Crain’s Detroit Business. Allison lives in New York and can be reached via email at allison@modernretail.co or through text message or Signal at 972-742-0191.

Allison Smith

Allison Smith is an e-commerce platforms reporter at Modern Retail. Her coverage includes Amazon and its competitors such as TikTok, Shopify and Temu. Allison previously covered corporate finance at Bloomberg News. Her reporting has also appeared in The Guardian, Grub Street and Crain’s Detroit Business. Allison lives in New York and can be reached via email at allison@modernretail.co or through text message or Signal at 972-742-0191.

Global Retail

Bath & Body Works adds dryer sheets to laundry line as it seeks to reclaim fragrance market share

September 29, 2025
Member Exclusive

Marketplace Briefing: Why e-commerce firm Pattern went public — and how it plans to spend $300 million in IPO proceeds

September 25, 2025
Store of the Future

ChatGPT is now 20% of Walmart’s referral traffic — while Amazon wards off AI shopping agents

September 24, 2025
The Amazon Effect

Takeaways from Amazon’s pitch at its annual conference for third-party sellers

September 22, 2025
Yellow box on an assembly line, sitting on a yellow background
Marketplace Briefing

Marketplace Briefing: Why Amazon is extending its logistics muscle to competitors like Shein and Walmart

September 18, 2025
A package sits on a doorstep while a dog can be seen barking through the window
The Amazon Effect

Amazon to end commingling program after years of complaints from brands and sellers

September 17, 2025
Global Retail

Why Barnes & Noble is buying indie chains like Books Inc. and Tattered Cover

September 16, 2025
The Marketplace Boom

Big-name brands like Crocs and Pacsun are powering TikTok Shop’s livestream bet — but US shoppers still favor short videos

September 15, 2025
Computer screen with various "your ad here boxes" scattered around the corners of the screen
Member Exclusive

Marketplace Briefing: Amazon Ads’ ex-principal evangelist on the company’s retail media rise and customer-led approach

September 11, 2025
Global Retail

What’s In Your Cart?: American Eagle CMO Craig Brommers on Honey Deuce cocktails, hotel toiletries and New Balance sneakers

September 09, 2025
Phone screen that displays a "TikTok" logo sits on a green and white background. Other icons pop up out of the phone, displaying products like lipstick and footwear.
Q&A

Why telehealth provider Wisp is the first brand of its kind on TikTok Shop

September 05, 2025
Shopping cart filled with Shopify-adorned bags
Member Exclusive

Marketplace Briefing: How Shopify is revamping its logistics ‘side quest’ with partnerships and software at the core

September 04, 2025
Global Retail

On Amazon, the ‘Made in USA’ boom fizzles as price wins out

September 02, 2025
Member Exclusive

Marketplace Briefing: 5 takeaways from e-commerce company Pattern’s IPO filing

August 28, 2025
Illustration of two paper shopping bags.
Supply Chain Shakeup

Resale is winning in the tariff economy — here’s how ThredUp, Depop, OfferUp and Goodwill plan to keep shoppers coming back

August 26, 2025
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Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive
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Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive

As influencer marketing becomes more competitive, brands are looking beyond typical beauty and fashion influencers to promote their products more authentically.

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