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Allison Smith

Allison Smith

Allison Smith is an e-commerce platforms reporter at Modern Retail. Her coverage includes Amazon and its competitors such as TikTok, Shopify and Temu. Allison previously covered corporate finance at Bloomberg News. Her reporting has also appeared in The Guardian, Grub Street and Crain’s Detroit Business. Allison lives in New York and can be reached via email at allison@modernretail.co or through text message or Signal at 972-742-0191.

Allison Smith

Allison Smith is an e-commerce platforms reporter at Modern Retail. Her coverage includes Amazon and its competitors such as TikTok, Shopify and Temu. Allison previously covered corporate finance at Bloomberg News. Her reporting has also appeared in The Guardian, Grub Street and Crain’s Detroit Business. Allison lives in New York and can be reached via email at allison@modernretail.co or through text message or Signal at 972-742-0191.

Digital Marketing Redux

Why Selena Gomez’s Rare Beauty is betting on Substack as brands embrace long-form content

April 28, 2025
Member Exclusive

Marketplace Briefing: Amazon’s Buy With Prime ambitions go global with Shopline deal

April 24, 2025
Screenshots of brands' Substack newsletters.
Member Exclusive

Brands Briefing: What brands should know before jumping into Substack

April 22, 2025
Member Exclusive

Marketplace Briefing: Amazon shoppers stockpile baby formula and trade down to cheaper diapers before tariffs raise prices

April 17, 2025
Marketing

More brands turn to ‘tariff sales’ to drive demand before prices increase 

April 16, 2025
Operations

Amazon asks sellers for feedback on tariffs as e-commerce market braces for fallout

April 14, 2025
'Whack a mole' game with dollar signs popping out
New Economic Realities

Brands debate the pros and cons of tariff surcharges at checkout as costs climb

April 10, 2025
Red balloons spelling out the word "sale" on a blue background with white clouds
Member Exclusive

Marketplace Briefing: An extended Prime Day has Amazon sellers rethinking discounts and inventory

April 10, 2025
A woman in a white crop top and pink sweatpants stands confidently in front of a glowing, heart-shaped neon archway.
Store of the Future

TikTok-viral brand Edikted is doubling its retail footprint in 2025

April 09, 2025
Digital Marketing Redux

How Amazon sellers are rewriting their marketing plans amid tariffs, rising platform fees

April 08, 2025
Bright yellow "customs" sign on an orange background.
Supply Chain Shakeup

Temu’s meteoric rise shows signs of slowing as U.S. cracks down on de minimis loophole

April 04, 2025
Phone screen that displays a "TikTok" logo sits on a green and white background. Other icons pop up out of the phone, displaying products like lipstick and footwear.
Member Exclusive

Marketplace Briefing: U.S. brands eye global expansion on TikTok Shop amid nationwide ban

April 03, 2025
Women in Halara athleisure with text overlay that reads "The Halara Circle. Shape the Styles You'll Love."
Digital Marketing Redux

Halara’s new loyalty program turns customers into product testers

April 02, 2025
Amazon bar graph
Member Exclusive

Marketplace Briefing: Amazon’s new performance-based deal fees spark concern among sellers

March 27, 2025
The header image shows a puzzle with each piece spelling out Amazon.
The Amazon Effect

Amazon is making Prime Day a four-day event in 2025

March 26, 2025
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Top Story
To boost conversion, Kizik is showing its hands-free shoes ‘in action’ via a mobile tour and TV ads
New DTC toolkit
To boost conversion, Kizik is showing its hands-free shoes ‘in action’ via a mobile tour and TV ads

Footwear brand Kizik is launching a mobile tour and airing a new TV ad to drive home how people are using its shoes in everyday life.

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