Ghost trucks emerge as a potential solution to the disappearance of supermarket product sampling
September 08, 2020 ■ 4 min read
Sections
Digiday Media
In the past couple of years, The Vitamin Shoppe has sought to reach a wider audience -- in addition to hardcore fitness enthusiasts -- by promoting trendy ingredients and partnering with DTC startups. But, part of the challenge involves deciphering the flukes from multi-year trends.
Read More