Q&A

Box Clever founder Bret Recor on how to design products with staying power

As competition among DTC brands grows, so does the need to stand out with unique and legacy-building products. It's why the approach to design is changing, explains Bret Recor, founder of Clever Box -- the design studio behind Away and Caraway.

Latest Stories

  • APR 05, 2021
    Q&A

    Forerunner Ventures’ KJ Sidberry on how the firm is rethinking the definition of consumer

    Venture capital firm Forerunner Ventures is well-known for funding the first generation of direct-to-consumer startups like Bonobos and Dollar Shave Club. But the firm has also been taking a more broader approach to consumer, with recent investments. Senior Associate KJ Sidberry spoke with Modern Retail about his investment thesis.

  • MAR 10, 2021
    Q&A

    ‘The website was an afterthought’: Simplehuman CEO Frank Yang on its new DTC focus

    Since launching more than 20 years ago, Simplehuman has become known for its high-end kitchen and bath products, such as the brand's flagship line of trashcans. The company had historically focused more on wholesale distribution and physical retail partnerships. However, founder Frank Yang explained that the pandemic proved an e-commerce DTC strategy is a must for long term growth.

  • JAN 27, 2021
    tradesy
    Q&A

    ‘Invest in building the tech first’: Tradesy CEO on its strategy to corner the luxury resale market

    The pandemic helped push secondhand resale sites, including Poshmark and The RealReal, into the spotlight. One platform that's been quietly building a following is Tradesy, which is mainly geared toward fashion and luxury shoppers. In an interview with Modern Retail, Tradesy founder Tracy DiNunzio discussed the importance of building a robust authentication program early in order to scale a resale site.

  • JAN 07, 2021
    Q&A

    Thinx CEO Maria Molland: Wholesale is a ‘stamp of approval’

    Since taking over as CEO of Thinx in 2017, Maria Molland has sought to turn the startup -- and subsequently the period underwear category -- from a niche player into something that's at home on the shelves of mass-market retailers. To bring about this change, Molland has started to invest more in traditional advertising, running the company's first TV ad in 2019, as well as expanded its wholesale presence. Of course, like over other startup, the coronavirus pandemic threw a wrench in Thinx's plans. Still, Thinx is closing 2020 with close to $80 million in revenue, and ended the year profitable.

  • DEC 23, 2020
    Q&A

    Ro chief growth officer Rob Schutz: ‘Amazon entering the space is great for digital pharmacy’

    Telehealth experienced a boom in 2020, as the pandemic forced people to replace in-person services with online alternatives. That also means it's been an explosive year for telehealth startups like Ro, which is projecting that it will end the year with $230 million in gross revenue, up 55% from the year prior. The scope of Ro's role in health care also changed dramatically this year, as the startup launched its own digital pharmacy and acquired a software startup called Workpath, that assists in deploying nurses for at-home visits. Ro's co-founder and chief growth officer Rob Schutz spoke with Modern Retail to share more details about the company's vision.

  • DEC 21, 2020
    Q&A

    How Nespresso’s store strategy changed during the pandemic

    Even with offices closed, Nespresso has been able to thrive. According to Nespresso USA's Justin DeGeorge, vp of marketing, the biggest shift was bringing the in-store experience online and making replenishments as easy as possible. He spoke to Modern Retail about what 2020 meant for the coffee seller, the role of stores and overall consumer tastes shifting.

  • DEC 14, 2020
    Q&A

    ‘We have an opportunity to pivot back’: eBay’s vp of buyer experience Bradford Shellhammer on the company’s path forward

    Like many e-commerce platforms, eBay is having a big 2020. Over the years, the company had strayed away from its core mission to power merchants. Now that the pandemic's momentum is waning, the priority is to "pivot back and focus on sellers" in the coming year. "An opportunity has fallen into eBay’s lap,” said Bradford Shellhammer, who heads up buyer experience at eBay. He spoke with Modern Retail about the company's 2021 strategy.

  • DEC 01, 2020
    Q&A

    ‘An investable opportunity’: Greylock’s Mike Duboe on why he’s focusing on Shopify’s partner ecosystem and headless commerce

    More than nine months into the coronavirus pandemic, people are still shopping online more than they did last year. This has created an opportunity for companies focused on creating the tools that these e-commerce providers need to run their businesses. Those are the types of businesses that Mike Duboe, general partner at venture capital firm Greylock, told Modern Retail he is most interested in investing in.

  • NOV 30, 2020

    ‘We live in a world where every day is different’: How Levi’s accelerated its DTC business and tech investments

    Levi Strauss & Co has been building out its direct-to-consumer business for years, seeking to lessen its reliance on struggling wholesale partners. But that still didn't fully prepare the denim brand for the new shopping methods every retailer would have to embrace during the coronavirus. For example, Marc Rosen, who joined the company six years ago from Walmart and is now the president of Levi's America's business, told Modern Retail that Levi's had yet to roll out buy online pickup in store. But once its stores closed due to stay at home orders, it had to get the service up and running in a matter of weeks. Rosen spoke with Modern Retail about how the coronavirus has accelerated Levi's tech roadmap.

  • OCT 23, 2020

    ‘Shopping patterns will feel longer and flatter’: Gap’s CMO on preparing for holiday campaigns

    The start of the holiday ads run usually takes place during the long Thanksgiving weekend. However, this year's schedule is all over the place, to say the least. Even before Halloween and Election Day have rolled around, retailers like Gap are already rolling out their national end-of-year TV and digital ads. Gap’s CMO Mary Alderete spoke about the brand is navigating this new terrain.

  • SEP 18, 2020
    Q&A

    Why haircare brand Camille Rose finally decided to sell on Amazon

    As one of the brand founders who've vowed to stay away from Amazon over the years, Camille Rose's Janell Stephens had a change of heart when the pandemic hit. In the past year, she went from attempting to stop second-hand product sales on the site to opening an official Amazon store. Speaking to Modern Retail, the haircare brand's founder and CEO discussed the divisive channel's addition to the company's retail expansion.

  • SEP 14, 2020
    Q&A

    How CUUP changed its content strategy to hit record sales

    CUUP, which sells specialty bras in non-standard sizes, has seen huge growth over the last few months. Like many DTC brands, the company saw a surge in growth in the initial months of the coronavirus pandemic, with March and April year-over-year sales spiking by 322% and 700% respectively. The startup's co-founder and CMO Abby Morgan spoke with Modern Retail about how it tweaked its content strategy over the last few months.

  • MAY 05, 2021
    Sponsored

    Brand guide: The Amazon expert’s playbook for Prime Day 2021

Modern Retail Virtual Forum
Jul 21, 2021

At the Modern Retail Virtual Forum, we’ll bring together senior retail marketers to discuss the challenges they’re facing and the solutions they’re seeking in the era of smarter retail.

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