Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Store of the Future

Modern Retail Rundown: Non-alcoholic White Claw, Amazon slashes apparel fees & NRF walks back retail theft claims

December 09, 2023

New DTC toolkit

How actress Bella Thorne approaches content creation for her jewelry brand

December 08, 2023

CPG Playbook

How CPG startups reformulated their products this year

December 07, 2023

Member Exclusive

As affiliate marketing gets competitive, a new brand playbook emerges

December 04, 2023

Holiday Sales Sprint

‘Black Friday’ and ‘Cyber Monday’ have lost their meanings as brands extend promotions

December 04, 2023

Global Retail

Modern Retail Rundown: Black Friday recap, Shein IPO & Temu’s splashy ad strategy

December 02, 2023

Holiday Sales Sprint

Food brands bet on gift sets to drive holiday sales

December 01, 2023

The Marketplace Boom

Why super apps have yet to take off in the U.S.

November 29, 2023

Store of the Future

Beyond theft, inventory management issues plague retail shrink

November 27, 2023

Digital Marketing Redux

More brands are offering loyalty program members early access to holiday deals

November 24, 2023

CPG Playbook

After an investment from Kim Kardashian’s firm, Truff enters its next phase of growth

November 22, 2023

Store of the Future

With state regulations in flux, hemp-based brands are forced to pivot

November 21, 2023

New DTC toolkit

Having achieved profitability, Boll & Branch plots retail expansion

November 21, 2023

New Economic Realities

Modern Retail Rundown: Thrasio struggles, Amazon gets into car sales & retailers expect muted holiday sales

November 18, 2023

New DTC toolkit

How Billie is plotting for its next phase of growth two years after being acquired by Edgewell

November 16, 2023

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Gabriela Barkho

Gabriela Barkho

Modern Retail Rundown: Non-alcoholic White Claw, Amazon slashes apparel fees & NRF walks back retail theft claims

How actress Bella Thorne approaches content creation for her jewelry brand

How CPG startups reformulated their products this year

As affiliate marketing gets competitive, a new brand playbook emerges

‘Black Friday’ and ‘Cyber Monday’ have lost their meanings as brands extend promotions

Modern Retail Rundown: Black Friday recap, Shein IPO & Temu’s splashy ad strategy

Food brands bet on gift sets to drive holiday sales

Why super apps have yet to take off in the U.S.

Beyond theft, inventory management issues plague retail shrink

More brands are offering loyalty program members early access to holiday deals

After an investment from Kim Kardashian’s firm, Truff enters its next phase of growth

With state regulations in flux, hemp-based brands are forced to pivot

Having achieved profitability, Boll & Branch plots retail expansion

Modern Retail Rundown: Thrasio struggles, Amazon gets into car sales & retailers expect muted holiday sales

How Billie is plotting for its next phase of growth two years after being acquired by Edgewell

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Digiday Media

Gabriela Barkho

Gabriela Barkho

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