As retailers and brands have been working to fight the uncertainty that comes alongside the always-shifting threat of tariffs, Sam's Club and Target are telling customers they're not raising prices on some items as part of their summer or back-to-school promotions.

Tariffs

Marketplace Briefing: Tariffs, stockouts and mixed consumer demand cloud Amazon’s biggest Prime Day

July 10, 2025

Amazon’s Prime Day kicked off Tuesday with a new four-day format — but early signs suggest the extended sales event may not be delivering the usual jolt to consumer spending.

Target, Sam’s Club’s summer promotions are all about holding prices as tariff threat looms

July 10, 2025

As retailers and brands have been working to fight the uncertainty that comes alongside the always-shifting threat of tariffs, Sam's Club and Target are telling customers they're not raising prices on some items as part of their summer or back-to-school promotions.

Other news to know

  • The value of apparel imports from China to the U.S. fell to its lowest monthly level in 22 years amid tariff-related turmoil. The data comes from the U.S. International Trade Commission.
  • Chocolate maker Ferraro is close to finalizing a $3 billion deal to acquire WK Kellogg, the maker of Froot Loops and Rice Krispies, the Wall Street Journal reported.
  • Meta, hoping to push its smart glasses, has purchased a minority stake in EssilorLuxottica for approximately $3.5 billion, according to the Business of Fashion.
$556M
How much clothing the U.S. imported from China in May
Top Stories Jul 11

Why the secondhand furniture business is booming for brands in 2025

July 10, 2025

The secondhand furniture market is booming, with B-to-B recommerce platform B-Stock reporting an 85% jump in units sold by furniture brands last year, and other companies like Ikea are growing their secondhand business.

Exclusive: Snapchat taps American Eagle as a Snap Map ad partner ahead of back-to-school season

July 09, 2025

American Eagle and Snapchat are teaming up on a Snap Map feature and augmented reality Lens to boost awareness and sales among the coveted Gen-Z cohort.

Exclusive: Lovevery launches secondhand ‘Pre-loved’ marketplace for popular toys

July 09, 2025

Lovevery launched its first-ever secondhand marketplace in a bid to grow its customer base and give shoppers more options for engaging with the early childhood play brand.

Brands Briefing: The state of fashion M&A in 2025

July 08, 2025

Fashion brands are feeling pressure from geopolitical tensions and strained consumer confidence. In turn, it's impacting dealmaking, new research from PitchBook shows.

Tariffs

Marketplace Briefing: Tariffs, stockouts and mixed consumer demand cloud Amazon’s biggest Prime Day

July 10, 2025

Amazon’s Prime Day kicked off Tuesday with a new four-day format — but early signs suggest the extended sales event may not be delivering the usual jolt to consumer spending.

Inside the 90 days brands spent navigating Trump’s trade blitz

July 08, 2025

Three months after Trump’s sweeping “Liberation Day” tariffs sent shockwaves through global trade, U.S. brands are still reeling from the whiplash.

The header image shows an illustration of a computer that has multiple shopping-related windows open.

Marketplace Briefing: Tariff turmoil spurs online merchants to look abroad

July 03, 2025

As U.S. tariffs on imports continue to squeeze margins, a growing number of online merchants, including Amazon sellers, are turning to international marketplaces to diversify revenue streams and reduce risk.

Podcasts

Limited Series
The Modern Retail Vanguard

In our annual series, the Modern Retail Vanguard, we’re highlighting 15 people who exemplify the skills needed to succeed in today’s retail environment across three categories: operations, marketing and technology. These are the people who, behind the scenes, helped companies grow amid an uncertain retail environment.

Technology

How AI is driving more online sales for Kendra Scott

July 07, 2025

Kendra Scott has boosted its e-commerce business with its AI-powered Copilot, which is now responsible for about 6% of e-commerce sales.

CarMax’s top tech exec shares his keys to reinventing a legacy retailer in the age of AI

July 07, 2025

CarMax’s chief information and technology officer explains how other legacy retailers can learn from how the retailer took new technology like artificial intelligence and a startup mindset as it embraced change, becoming an omnichannel business where customers can buy cars in person, entirely online or through a combination of both.

Why retailers’ technologies should be connected from the product source to the store

June 06, 2025

Tony D’Onofrio, president, Sensormatic Solutions Connected technologies and support services have transformed the way retailers view their store operations, but there’s further to go before retailers achieve optimization. By combining data sets from the manufacturer, the supply chain and the store, these connected systems contextualize shopper behaviors, associate workflows, merchandise movement and allow for other […]

Marketing

What Albertsons is looking to learn from its test run of in-store digital displays in two markets

July 08, 2025

Albertsons announced the launch of an in-store digital display network that it will pilot in 80 Albertsons and Jewel-Osco stores this summer. Modern Retail spoke with Liz Roche, vp of media and measurement for Albertsons Media Collective, about what the national grocery company is looking to learn from this test.

A blue Kizik trailer showing racks of shoes

To boost conversion, Kizik is showing its hands-free shoes ‘in action’ via a mobile tour and TV ads

July 03, 2025

Footwear brand Kizik is launching a mobile tour and airing a new TV ad to drive home how people are using its shoes in everyday life.

Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

July 02, 2025

In 2025, influencer marketing is nothing new. Nevertheless, some major big-box retailers just launched creator programs in response to changes over the past few years in how people interact with social content and creators.

Operations

Brands embraced indulgence at this year’s Fancy Food Show as shoppers crave little treats

July 08, 2025

As more consumers find balance between indulgent and healthy food choices, more are craving decadent snacks after years of better-for-you variations.

Companies from Walmart to TikTok Shop are stretching out sales and sweetening deals to compete with Amazon Prime Day

July 07, 2025

Retailers and marketplaces are stretching out their summer sales events to compete with Amazon’s longer, four-day Prime Day. But to stay competitive, an extended sales window isn’t enough on its own, sources say.

How Boden’s commerce transformation unlocked cross-team agility and enhanced CX

May 28, 2025

With customer expectations constantly rising and omnichannel retail becoming more sophisticated, brands are regularly evaluating and refining their tech stacks to stay competitive. While this can feel daunting, undergoing a digital transformation is an investment in a brand’s future that can unlock agility and efficiency to drive long-term growth. For fashion retailer Boden, a digital […]