In February, two of the biggest players in the cookware space — Groupe SEB and Meyer — filed a lawsuit against Caraway, accusing the company of false and misleading advertising claims. Rather than shy away from the lawsuit, Caraway has spent 2026 publicly talking about it and using it as marketing fodder.
Tariff refunds are great news for the corporate balance sheets of big-box retailers, and less so for consumers tightly squeezing their wallets.
Tariff refunds continue to bolster the balance sheets of big retailers while consumers remain constrained by higher fuel prices and other macroeconomic factors.
Children's clothing company Hanna Andersson is making its official debut on Amazon in October, as it seeks to meet consumers' desire for convenience.
In a sign of the agentic times, Amazon announced Tuesday at its annual UnBoxed conference that it has renamed its unified platform Amazon Ads Agent. The company also announced Full-Funnel Campaigns, which combines sponsored ads, display, video and streaming TV within a single campaign.
Companies like Kroger, Giant Eagle and DoorDash outlined their philosophies on agentic AI tools at this year's Groceryshop conference. Much of the discussion centered around how to train shoppers to naturally integrate agentic shopping into their busy routines.
Knix's latest product launch, a line of underwear called Invisible Cotton, was more technically challenging to develop than its seamless nature suggests. Here's what it took over 18 months and 31 prototypes to finally bring the product to life.
Hoka’s newest campaign marks its latest attempt to corner the loyalty of running enthusiasts across New York City in the run-up to the city’s marathon in just over a month.
Unilever Wellbeing is betting on the continued convergence of beauty and wellness as GLP-1 drugs and AI-driven health data impact what consumers are looking for.
Duer, a performance jeans brand based in Canada, is leaning into print amid an analog resurgence. The company is publishing a quarterly magazine called Interval, with the first issue dropping in October.
A fresh round of Trump tariffs on Canadian goods were announced this week that target industries like dairy, alcohol and automobiles.
Nike says it’s in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.
Online merchants are encouraged by a new Trump administration effort to crack down on customs fraud after a surge in tariff evasion schemes rattled sellers over the past year.
‘Drowning in measurement,’ marketers mull priorities in an internet where ‘two audiences’ exist.
Instacart CEO Chris Rogers says lower online markups, loyalty perks and cheaper delivery options are crucial to driving more online grocery growth in the coming years.
Online eyewear has reached a new phase of maturity, as consumers grow more confident purchasing prescription products digitally and as retailers invest in faster fulfillment, improved fit technology and more seamless omnichannel journeys. Sponsored by Optimax Eyewear Group.
Best Buy is increasingly putting its electronics roots at the heart of its retail media pitch. On Wednesday, Best Buy held its annual showcase event highlighting what’s coming up in its retail media business — including a new part of its advertising business that the company is branding as Best Buy CTV.
On Saturday, Sephora kicked off its TikTok Shop launch with a livestreamed shopping session hosted by Mikayla Nogueira, the mega influencer and co-founder of POV Beauty, offering shoppers access to an exclusive new holiday value set. It hints at what Sephora’s strategy may look like on the platform going forward.
This year, dog food brand Spot & Tango is funneling $3.5 million into top-of-funnel marketing, an effort that spans from out-of-home ads to connected TV to events. It’s a notable shift from last year, when the brand spent effectively $0 on top-of-funnel marketing.
Costco’s business is increasingly living beyond the doors of its core warehouses, as digital sales and partnerships with platforms like DoorDash and Uber Eats are helping it attract newer, younger customers.
This year, Dave’s Killer Bread is bringing pumpkin spice bagels — which it originally discontinued seven years ago — nationwide as part of a year-round seasonal shelf strategy. Here’s why the company is embracing more LTO products.
AI is changing how retail commerce teams build, manage and scale integrations. But the next phase isn’t about generating more code — it’s about creating faster, more reliable workflows with the governance and controls needed to support retail operations. Sponsored by Celigo.
The price of gas overall is up about 50% in the U.S. since the start of the conflict between the U.S., Iran and Israel on Feb. 28. But last week, some states started to see alarming price increases on top of that. It could put a damper on holiday preparations for both consumers and retailers.
