Why Omsom rebranded its packaging for its retail debut

With more direct-to-consumer brands entering retail, they face the challenge of standing out on a shelf instead of social media feeds. That's why DTC brand Omsom, known for its East Asian and Southeast Asian sauces, rethought its packaging and look for its first major retail debut at Whole Foods.

Top Stories Aug 10
Throw rugs draped over a display

Wayfair’s AllModern collaborates with designer Jason Wu to drum up decor sales

The collaboration signifies the latest designer collaboration from Wayfair, an online furniture mega marketplace that’s struggled to stay profitable in its 20-year history and is currently aiming to woo customers with designs at all price points.

Capri Holdings sales rise as luxury goods show signs of resilience

The company’s growth was largely driven by the consistent demand for luxury goods from high-income shoppers. Experts said shoppers of luxury goods aren’t as easily swayed by inflationary pressures. As a result, the company has remained optimistic about its long-term potential.

DTC Briefing: How attribution became the hot new battleground for e-commerce startups

While e-commerce startups are still struggling with the fallout from last year’s iOS14 update, it’s been a boom for attribution vendors, who are increasingly finding themselves in demand.  In particular, two early-stage attribution startups: TripleWhale and Northbeam have commandeered a lot of interest from younger brands. They, along with more established multitouch attribution vendors like nine-year-old Rockerbox, say that they’ve seen an uptick in new clients last year.

Other news to know

  • Sweetgreen is the latest company to announce layoffs. According to the salad chain’s latest earnings, Sweetgreen plans to downsize its corporate office and reduce workforce by 5%.
  • Zales owner Signet announced the acquisition of online diamond retailer Blue Nile. The $360 million cash deal comes on the heels of Signet’s Diamonds Direct acquisition last year.
  • Costco continues to generate strong sales, despite slowdown in traffic. The warehouse club’s July sales hit $16.85 billion, up from $15.21 billion last year.
$480 Million
Sweetgreen’s new 2022 revenue forecast, vs. $500 million previously.
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As supply chain woes persist, brands' inventory management strategies are evolving

As supply chain woes persist, brands' inventory management strategies are evolving

In the second half of the year, retailers continue to deal with price prices for raw materials as well as volatile transportation and shipping costs. As a result, many brands are tweaking their inventory management strategies by cutting SKUs or changing promotions.

Japanese-inspired discount stores Miniso and Daiso are eyeing the U.S. market

The Japanese-inspired discount store concept has been making inroads in the United States, amid soaring consumer costs and more real estate vacancies. Experts said this environment has created the perfect timing for discount stores to take a share of the U.S. market.

Despite investments from tech giants, live shopping is still struggling to take off in the U.S.

Despite investments from tech giants, live shopping is still struggling to take off in the U.S.

A number of technology giants like Meta as well as Amazon started experimenting with live shopping several years ago, encouraged by the format's success in China, as well as by accelerated e-commerce sales during the pandemic. But most of these efforts have failed to attract large audiences.

Aperitif startup Haus is trying to sell itself

Three-year-old aperitif startup Haus is hoping to sell itself after a recent funding round fell through, underscoring the difficult fundraising environment e-commerce startups face right now. Now, Haus is looking to go through what's called an ABC, or Assignment for the Benefit of Creditors. It's an alternative to bankruptcy, which founder Helena Price Hambrecht hopes will help Haus live on as it puts its business up for sale.

As budget-conscious shoppers hunt for deals, big retailers turn to resale

As budget-conscious shoppers hunt for deals, big retailers turn to resale

Secondhand marketplaces have taken a fair share of customers’ spending in recent years. In fact, the secondhand market in the U.S. is expected to grow more than double by 2026, climbing to $82 billion from $35 billion in 2021, according to ThredUp’s 2022 resale report. And with more consumers looking for more deals, resale programs are playing an increasingly important role for retailers to capture shoppers.

Brands are using forums like Reddit for awareness and product development

These days, brand founders are trying to find authentic ways to connect and engage with potential customers. One brand foregoing the now-standard digital advertising tactic in favor of word-of-mouth Reddit buzz is Short story. The styling service specializes in petite women's fashion, and uses forums to talk about their products and fit.

Q&A

'A large amount of our consumers are women': Champs Sports’ general manager on investing in female athletes

Champs Sports unveiled this year’s “Women Win” campaign, an initiative it has been running for about six years, geared at promoting gender equality in sports. Guy Harkless, senior vice president and general manager of Champs Sports and Eastbay, spoke to Modern Retail about how the company’s campaign fits with its overall strategy.

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