As tariffs drive up import costs, more brands are leaning on a legal tactic that involves modifying a product's characteristics to qualify for lower duties.

Tariffs

Home furnishings marketplace Chairish rides the tariff wave as shoppers seek duty-free options

June 24, 2025

Online vintage furniture marketplace Chairish is seeing a boost in customer engagement and sales thanks to a marketing campaign that leans into a growing consumer concern: tariffs.

Hunting for treasure (and a bargain): Why budget-conscious consumers are hitting up estate sales

June 26, 2025

Estate sales are becoming a go-to source for people looking to stretch their budgets, find unique products and snag items to flip on resale sites. Demand is high, and platforms say it's not slowing down.

Other news to know

  • Novo Nordisk is partnering with WeightWatchers and CenterWell Pharmacy to distribute FDA-approved Wegovy after cutting ties with Hims & Hers. 
  • Walgreens posted quarterly profit that beat expectations as the company prepares to transition into a private company.  
  • Unilever is acquiring men’s natural grooming brand Dr. Squatch for $1.5 billion, strengthening its position in the personal care market. 
$39 billion 
Walgreens' quarterly revenue
Top Stories Jun 30

‘The year brands blinked’: While some brands skipped Pride, campaigns from Wildfang, Levi’s stood out

June 30, 2025

Amid widespread corporate pullback from Pride Month campaigns this year, values-driven brands like Wildfang and Levi's stood out.

Modern Retail Podcast: Dr. Squatch gets bought, Parachute store closures and a mid-year check in on 2025’s biggest stories

June 28, 2025

The Modern Retail Podcast looks at the big Dr. Squatch acquisition, Parachute's retail pivot and Prime Day's competition — plus, a halfway check-in on the biggest retail topics of 2025.

Target apologizes for late deliveries during Nintendo Switch 2 launch, sending gift cards

June 27, 2025

Target seems to be trying to appease disappointed gamers who didn't receive their Nintendo Switch 2 consoles on time, sending them a deal for free $50 Nintendo eShop gift cards.

Walmart joins H-E-B in building out Texas boomtowns with first new Supercenter in years

June 27, 2025

After several years without building any new stores from the ground up, Walmart is ending its construction drought by first chasing after rising rooftops in the Sun Belt — especially in cities that have also recently seen new stores from popular Texas grocer H-E-B.

Tariffs

A rocking chair and a fan on a blue background, next to a pink tag that reads "estate sales"

Hunting for treasure (and a bargain): Why budget-conscious consumers are hitting up estate sales

June 26, 2025

Estate sales are becoming a go-to source for people looking to stretch their budgets, find unique products and snag items to flip on resale sites. Demand is high, and platforms say it’s not slowing down.

Home furnishings marketplace Chairish rides the tariff wave as shoppers seek duty-free options

June 24, 2025

Online vintage furniture marketplace Chairish is seeing a boost in customer engagement and sales thanks to a marketing campaign that leans into a growing consumer concern: tariffs.

Brands Briefing: Brands are drumming up tactics to boost consumer sentiment during a fraught summer

June 17, 2025

Dizzying tariffs, high costs and economic uncertainty aren’t go-to ingredients for a banner summer. And yet, that’s exactly what brands are dealing with as they plan for the next few months.

Podcasts

Limited Series
The Modern Retail Vanguard

In our annual series, the Modern Retail Vanguard, we’re highlighting 15 people who exemplify the skills needed to succeed in today’s retail environment across three categories: operations, marketing and technology. These are the people who, behind the scenes, helped companies grow amid an uncertain retail environment.

Technology

Sam’s Club sees success in removing checkout lanes at one store, but it’s still just a test

June 26, 2025

Last October, Sam’s Club opened the doors to its first store without checkout lanes in Grapevine, Texas. The CFO of Sam’s Club said it has been a success so far, but the company has not decided to take all registers out of all clubs just yet.

Modern Retail+ Research: How 3 retail executives evaluate what AI tools make sense for their brand

June 26, 2025

In this edition of our Modern Retail+ research series, driven by monthly focus groups with top executives, we asked operators at Prose, The Clear Cut and Fashionphile how they evaluate when to add something to their tech stack and what new AI applications make sense for their business.

Why retailers’ technologies should be connected from the product source to the store

June 06, 2025

Tony D’Onofrio, president, Sensormatic Solutions Connected technologies and support services have transformed the way retailers view their store operations, but there’s further to go before retailers achieve optimization. By combining data sets from the manufacturer, the supply chain and the store, these connected systems contextualize shopper behaviors, associate workflows, merchandise movement and allow for other […]

Marketing

E-commerce will make up half of True Religion’s business by the year’s end

June 24, 2025

True Religion has been on a kick to grow its e-commerce division for years. Now, that channel is on track to account for half of True Religion’s business by the end of 2025. Modern Retail spoke with the brand’s new head of digital growth, who is also its chief marketing officer.

Red and tan handbag with a QR code tag attached on a TV screen, on a green background

Marketplace Briefing: Amazon bets on deals with Roku and Disney to keep its DSP business in high demand

June 19, 2025

At the Cannes Lions International Festival of Creativity this year, Amazon’s pitch to advertisers was all about how new deals with Roku and Disney will bring more high-quality inventory to its DSP.

Computer screen with various "your ad here boxes" scattered around the corners of the screen

Social platforms like Reddit and Pinterest are striking more retail media partnerships

June 19, 2025

As retail media networks get more competitive, players like Instacart and CVS are teaming up with social media platforms like Pinterest and Reddit to improve targeting.

Operations

Nike brand strategy shift

Nike says it’s making progress with its wholesale turnaround as it readies for its return to Amazon

June 26, 2025

Nike says it’s making “continued momentum” on its wholesale turnaround, eight months after bringing back company veteran Elliott Hill as CEO.

Marketplace Briefing: This year’s 4-day Prime Day is a ‘winner-takes-all’ test for Amazon sellers

June 26, 2025

Amazon’s biggest sales event of the year is testing how far brands will go to stay in the game. Brands with pricing power, operational agility and sharp strategy stand to dominate.

Why brands and retailers are leaning into targeting recent movers

June 12, 2025

Moving creates new habits, so targeting recent homebuyers or renters — anyone who has just moved or is about to — creates an opportunity to reach new audiences who may not have otherwise known about a brand or retailer. By understanding how moving shapes consumer attitudes, marketers gain access to a rich, untapped targeting opportunity.  […]