Unilever Wellbeing is betting on the continued convergence of beauty and wellness as GLP-1 drugs and AI-driven health data impact what consumers are looking for.
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Unilever Wellbeing is betting on the continued convergence of beauty and wellness as GLP-1 drugs and AI-driven health data impact what consumers are looking for.
Tariff refunds are great news for the corporate balance sheets of big-box retailers, and less so for consumers tightly squeezing their wallets.
Tariff refunds continue to bolster the balance sheets of big retailers while consumers remain constrained by higher fuel prices and other macroeconomic factors.
Duer, a performance jeans brand based in Canada, is leaning into print amid an analog resurgence. The company is publishing a quarterly magazine called Interval, with the first issue dropping in October.
Entry-level talent is challenged by AI in the workforce. What are some of the solutions for that cohort?
This week's episode of the Modern Retail Podcast digs into how AI product recommendations are reshaping retail shelves. Increasingly, brands are strategizing around how to get their products surfaced in ChatGPT and Gemini results.
Costco's business is increasingly living beyond the doors of its core warehouses, as digital sales and partnerships with platforms like DoorDash and Uber Eats are helping it attract newer, younger customers.
‘Drowning in measurement,’ marketers mull priorities in an internet where ‘two audiences’ exist.
Best Buy is increasingly putting its electronics roots at the heart of its retail media pitch. On Wednesday, Best Buy held its annual showcase event highlighting what’s coming up in its retail media business — including a new part of its advertising business that the company is branding as Best Buy CTV.
Instacart CEO Chris Rogers says lower online markups, loyalty perks and cheaper delivery options are crucial to driving more online grocery growth in the coming years.
A fresh round of Trump tariffs on Canadian goods were announced this week that target industries like dairy, alcohol and automobiles.
Nike says it’s in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.
Online merchants are encouraged by a new Trump administration effort to crack down on customs fraud after a surge in tariff evasion schemes rattled sellers over the past year.
Shipt, the delivery app owned by Target that powers the retailer’s same-day delivery service, announced an AI assistant last week on the same day as one of its biggest competitors.
Walmart’s first-party data platform for merchants and suppliers, Scintilla, is getting a big upgrade next year, the company announced at Walmart Data Ventures’ Inspire conference this week.
Seasonal demand may be predictable, but consumer behavior isn’t. By investing sooner and responding to evolving consumer signals, marketers can influence consideration, build momentum and capture demand before competition intensifies. Sponsored by Keen Decision Systems.
On Saturday, Sephora kicked off its TikTok Shop launch with a livestreamed shopping session hosted by Mikayla Nogueira, the mega influencer and co-founder of POV Beauty, offering shoppers access to an exclusive new holiday value set. It hints at what Sephora’s strategy may look like on the platform going forward.
This year, dog food brand Spot & Tango is funneling $3.5 million into top-of-funnel marketing, an effort that spans from out-of-home ads to connected TV to events. It’s a notable shift from last year, when the brand spent effectively $0 on top-of-funnel marketing.
Brands like Lela Rose, Public Goods and Quilt are betting on hotels in picturesque locales to market their products to new audiences.
Children’s clothing company Hanna Andersson is making its official debut on Amazon in October, as it seeks to meet consumers’ desire for convenience.
Knix’s latest product launch, a line of underwear called Invisible Cotton, was more technically challenging to develop than its seamless nature suggests. Here’s what it took over 18 months and 31 prototypes to finally bring the product to life.
Online eyewear has reached a new phase of maturity, as consumers grow more confident purchasing prescription products digitally and as retailers invest in faster fulfillment, improved fit technology and more seamless omnichannel journeys. Sponsored by Optimax Eyewear Group.
This year, Dave’s Killer Bread is bringing pumpkin spice bagels — which it originally discontinued seven years ago — nationwide as part of a year-round seasonal shelf strategy. Here’s why the company is embracing more LTO products.
