Despite steep tariffs aimed at boosting U.S. manufacturing, most brands are shifting production from China to other Asian countries, citing high labor costs and infrastructure challenges in the U.S.
Michael M, a luxury jewelry brand known for its wedding pieces, says it's holding steady on prices even as a small part of its supply chain grapples with tariffs.
Tariffs are creating confusion in the marketplace, and retailers and advertisers alike are anxiously waiting to see how they impact the economy. Modern Retail provides an analysis of possible different outcomes of how tariffs will affect consumers and marketers.
Earlier this month, Target CEO Brian Cornell sent an email to employees reiterating what the company stands for, after a few tumultuous months for the big-box retailer. But, communications, marketing and leadership consultants who spoke with Modern Retail felt the memo was missing some things.
With 195 stores, Bob's Discount Furniture is aiming to expand store counts by roughly 10% annually as it looks to capture the affordable end of the furniture market.
Three out of four Americans live within 10 miles of a Target store. But, the big-box retailer wants to grow that base. To do so, Target is opening stores in places like Quincy, Illinois and South Lake Tahoe, California.
After weeks of scrambling to raise prices, delay shipments and pad profit margins, many brands are now reversing course.
Michael M, a luxury jewelry brand known for its wedding pieces, says it’s holding steady on prices even as a small part of its supply chain grapples with tariffs.
Tariffs are creating confusion in the marketplace, and retailers and advertisers alike are anxiously waiting to see how they impact the economy. Modern Retail provides an analysis of possible different outcomes of how tariffs will affect consumers and marketers.
Many Amazon sellers who were planning to sit out Prime Day are now back in the game — but now they’re under the gun to get goods shipped from China to the U.S. in time.
In our annual series, the Modern Retail Vanguard, we’re highlighting 15 people who exemplify the skills needed to succeed in today’s retail environment across three categories: operations, marketing and technology. These are the people who, behind the scenes, helped companies grow amid an uncertain retail environment.
Kroger quietly discontinued its third-party marketplace and shipping service, Kroger Ship, earlier this year, Modern Retail has learned.
Creator shopping platform LTK is turning “The Bachelor” into a retail channel, partnering with Warner Horizon to let fans shop the show’s fashion, beauty and home goods directly on its platform.
For years, social commerce was treated as a channel strategy — something marketers tested in isolated campaigns or handed over to influencer teams. That mindset, however, is changing quickly. Amid rising acquisition costs, growing brand safety concerns and volatile platform policies, CMOs are rethinking what’s required to scale social commerce. They’ve learned that it takes […]
Urban Outfitters is pulling “a number of different levers” when it comes to marketing this year, including joining forces with Nike, the brand’s head of brand marketing and communications, Cyntia Leo, told Modern Retail.
Ten months after its relaunch, Limited Too is looking to partner with contemporary brands to stay up-to-date with trends, nab more sales and reach new customers. Its first brand collaboration rolls out in May, in partnership with coconut water brand Vita Coco.
Nothing makes a CMO freeze faster than not knowing what’s possibly around the corner. Here’s what executives from Publicis Groupe, Procter & Gamble, Coca-Cola and more had to say about the state of ad spend during recent earnings calls.
Over a decade after launching Leesa, the founders of the DTC startup are back with another mattress brand.
Tractor Supply Company is focused on in-store demos and hands-on retail to help drive growth during the critical spring and summer season.
Matthew Cannon, Chief Revenue Officer, Reach International expansion is rewriting the rules for e-commerce, including fashion and beauty brands. Global markets are driving a growing share of e-commerce revenue, especially in categories like apparel, skincare and accessories. As more revenue comes from outside the U.S., brands are under growing pressure to manage new complexities — […]
On Friday, Greek yogurt maker Chobani announced it acquired Daily Harvest, the plant-based frozen meal brand. Terms of the deal were not disclosed. According to Chobani’s announcement, the two “purpose-led brands” share a vision of making “high-quality, delicious food made with real ingredients more accessible.”
