The British invasion: More U.K. retailers are ‘determined’ to break into the U.S. market
December 13, 2022 ■ 5 min read
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Digiday Media
As a prominent better-for-you CPG startup from the early aughts, Zevia is undergoing a rebrand to modernize its look and marketing efforts. The zero calorie, zero sugar soda company was founded in 2007 and went public in 2021 -- now Zevia is trying to better reach health-conscious Americans.
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