‘Your dollar goes a little bit further’: Smaller brands are finding TikTok to be a more profitable advertising channel
January 17, 2023 ■ 5 min read
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Digiday Media
In a Shoptalk 2023 session held in Las Vegas, Pinterest CEO Bill Ready talked about some of the new shopping capabilities it added to its new Shuffles app and how it fine-tuned its AI to recommend content that would make users feel good.
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