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CPG Playbook
CPG Playbook
Modern Retail Podcast: Inside the Super Bowl activation boom
February 07, 2026
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The Super Bowl pop-up playbook: How brands are showing up on the ground in San Francisco
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How food and beverage giants like Ritz and Diageo are showing up for the Super Bowl this year
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The health and wellness trends Modern Retail and Glossy staffers are watching in 2026
February 05, 2026
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Unpacked: Why brands and retailers like Sephora and Adidas are merging loyalty and promotions
January 13, 2026
CPG Playbook
How Playhouse MD is scaling after selling out twice and becoming a viral hit with parents
January 13, 2026
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Beverage brands update Dry January marketing based on changing consumer habits
January 12, 2026
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Brands Briefing: Daily Harvest relaunches its DTC site as it adapts to changing wellness trends
January 06, 2026
CPG Playbook
Will protein fatigue hit in 2026?
January 06, 2026
CPG Playbook
Expect skinification to hit mass retail aisles in 2026
January 05, 2026
CPG Playbook
Cheez-It bets on ‘Prince Cheddward’ mascot in an overcrowded sports marketing arena
December 31, 2025
CPG Playbook
Why Rae Wellness relaunched after a 2-year hiatus
December 22, 2025
CPG Playbook
How the MAHA movement influenced the food and beverage industry in 2025
December 18, 2025
CPG Playbook
Starbucks hires first-of-its-kind role heading up fashion and beauty collabs
December 17, 2025
Member Exclusive
Brands Briefing: Why 2025 was the year of the gummy supplement
December 16, 2025
People Who Shaped Retail
Jason Buechel, the man who’s tasked with energizing Amazon’s grocery business
December 12, 2025
CPG Playbook
PepsiCo to slash prices, cut 20% of SKUs as CPG giants look for new growth levers
December 11, 2025
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Earnings
Amazon set to pass Walmart in annual revenue for the first time after hitting $700 billion in sales
Amazon may soon outpace Walmart when it comes to total revenue.
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