Retailers

‘Thinking about us more now’: Installment payment services are surging

As more people experience financial difficulties and become in need of interest-free finances, alternative e-commerce payment methods are seeing bigger interest than ever in America.

Latest Stories

  • APR 13, 2020

    Modern Retail Research: Early impacts of the coronavirus crisis, in 5 charts

    Visibility is a real problem for execs across media and marketing. It’s unclear how long this crisis will last, and the feeling in the first few weeks that this would be as simple as flicking a switch back on once things go “back to normal” has largely dissipated. 

  • APR 10, 2020

    Retailing during a crisis: How to handle fulfillment and manage supply chains

    At Modern Retail's first Plus Talks, WellPath CEO Colin Darretta talked about how he's retooled his DTC wellness brand. He provided tips and insights about how to prepare a supply chain during a global downturn, as well as the business trends he's looking toward.

  • APR 09, 2020

    Parachute founder Ariel Kaye on staying connected during the pandemic

    "We've had weekly Zoom chats with four or five CEOs, talking about how we're managing and how we're handling, what we're hearing and what we're learning, how our businesses are doing and what channels are performing," Kaye said on the Modern Retail Podcast. "That shared information has been so helpful."

  • APR 09, 2020

    How retailers are figuring out their discount strategy

    For retailers, running heavy promotions during store shutdowns is proving to be tricky. Due to the coronavirus outbreak, large retailers like Macy’s and Nordstrom, along with chains like the Gap, are aggressively pushing seasonal sales to make room for spring merchandise.  With virtually all brick and mortar sales down, anywhere from up to 80% to 100% of expected revenue effectively disappearing for large brands, offering discounts is one of the most effective ways to stay afloat right now, said senior retail analyst at Fit Small Business Meaghan Brophy.

  • APR 09, 2020

    Retail workers are demanding new protections and benefits from their employers

    The coronavirus outbreak is likely to permanently change the relationship between workers at retailers that have been deemed essential, like grocery, hardware, and big-box stores, and their employers. Each day, the list of announcements from retailers about new steps they are taking to keep employees safe in stores, as well as to thank them for their work, is growing longer. While many of the benefits issued are being billed as temporary, what's become clear in recent weeks is that as their jobs are being classified as essential, retail workers see their jobs as being more worthy than ever before of better benefits.

  • APR 09, 2020

    Recess CEO Benjamin Witte: I reject the idea that being on Amazon hurts your brand

    If Benjamin Witte talks about his beverage brand Recess as if it were an empire, it's because he's noticed the same ambition among the sector's established giants. "Red Bull is a media company for the action sports community that monetizes through selling cans," Witte said on the Modern Retail Podcast. "We're speaking to creatives, just like Red Bull is speaking to the action sports community, and Gatorade is speaking to athletics."

  • APR 08, 2020
    Q&A

    Vice Ventures founder Catharine Dockery on investing in ‘recession-proof’ businesses

    Since launching last year, seed-stage VC fund Vice has invested almost exclusively in these categories, which is currently proving to be a success. Vice-backed startups include CBD seller Plant People, which saw a rough 30% increase in mid-March without the use of marketing spend. Similarly, CBD beverage Recess also doubled its e-commerce sales over the past two weeks. Meanwhile Lucy, the nicotine harm reduction platform in Vice’s portfolio, experienced a 50% increase in sales in recent weeks. Those figures are attributed to news of young smokers’ coronavirus mortality rate being higher than non-smokers, thus driving traffic to the site.

  • APR 07, 2020

    Concerns over Amazon’s warehouse work conditions have reached fever pitch

    Amazon is facing increasing pressure over its working conditions for warehouse employees. With more workers testing positive for coronavirus, people are saying the company hasn't been keeping its front-line workers safe. While Amazon is making big changes now, is it too little too late?

  • APR 07, 2020

    ‘There is nothing essential about mulch’: Home Depot and Lowe’s employees say spring foot traffic remains high

    Spring is typically the busiest time of year for hardware stores like Lowe's and Home Depot, as customers flock to stores for deals on plants, gardening equipment and other home renovation tools. But during a pandemic, high foot traffic is problematic. In addition to grocery stores and pharmacies, most states have classified hardware stores like Lowe's and Home Depot as essential in the wake of the coronavirus outbreak. An ongoing source of frustration for many hardware store employees in recent days has been how many shoppers are still coming to the store for what non-essential items.

  • APR 06, 2020

    Winc co-founder Brian Smith on wine delivery surge: ‘We’ve been betting on it for a long time’

    DTC alcohol has been slower to take off than other products, but this surge in pandemic can help it change customer habits for good. Winc president Brian Smith tells us how they're going about accelerating it.

  • APR 06, 2020

    How Shapermint pivoted its marketing strategy to focus on loungewear

    Running a new direct to consumer brand is challenging enough, but doing it during pandemic-related economic uncertainty comes with a new set of obstacles. Shapermint, the brand that sells shapewear, generated $150 million in revenue since its 2018 launch with an operation of an international, remote team. The company initially saw some drop in sales, but has pivoted content and marketing quickly to try make the most of the current situation. Modern Retail talked to co-founder and CMO Massimiliano Tirocchi about pivoting to be about "at-home" shapewear, taking advantage of cheaper ad rates, and managing employee burnout.

  • APR 03, 2020

    ‘Right now, cash is king’: Funding grinds to a halt for consumer startups

    Despite China seemingly back in action with funding, venture capitalists don't expect a quick restart for U.S. startups. “I really don't see many deals starting and completing during the quarantine."

  • JUL 09, 2020
    Sponsored

    Advertisers’ survey: What’s holding back your ad performance?

    Advertisers, from DTCs scrapping for share in a crackling at-home beauty market to seasoned retailers leaning into the quarantined consumer’s e-commerce surge, what’s changing about your campaign KPIs? How are you using data to make choices and effectively budget across channels? What’s working, what’s broken and how will you fix it? Take this survey and get the full results plus a $5 Starbucks gift card.

Modern Retail Virtual Forum
Aug 10–Aug 11, 2020

At the Modern Retail Virtual Forum, we’ll bring together senior retail marketers online to discuss the challenges they’re facing and the solutions they’re seeking in the era of smarter retail.

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