Mitchell is a business journalist with experience covering retail, real estate and finance. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.
Mitchell Parton
Mitchell is a business journalist with experience covering retail, real estate and finance. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.
Beverage brands in the nonalcoholic space are consistently tweaking their messaging to reflect consumers' drinking habits. With Dry January underway, this means using encouraging messaging that's less shameful.