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Michael Waters

Michael Waters

Michael Waters

amazon
The Amazon Effect

How local e-commerce platforms are trying to challenge Amazon’s dominance

November 06, 2020
amazon subscription boxes
The Amazon Effect

Why Amazon is turning to small brands to grow its subscription box program

November 05, 2020
amazon
The Amazon Effect

How Amazon’s vast logistics network may become a liability trap

November 05, 2020
tupperware
Retailers

Digital Tupperware parties are bringing the brand back into vogue

November 02, 2020
The Amazon Effect

How independent bookstores teamed up to fight Amazon

October 28, 2020
amazon octopus
The Amazon Effect

‘I wish I could talk to a real person’: Thousands of Amazon sellers find themselves in the dark after mass suspensions

October 27, 2020
Retailers

The Container Store’s Netflix partnership hints at the future of streaming-based retail

October 26, 2020
amazon reflection
The Amazon Effect

Why Amazon is paying customers to fork over their offline receipts

October 23, 2020
Retailers

Why Ocean Spray’s cooperative business model is getting a second look

October 22, 2020
The Amazon Effect

How Amazon Live is growing its micro-influencer program

October 21, 2020
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Starbucks pushes into health and wellness with new collaborations
Digital Marketing Redux
Starbucks pushes into health and wellness with new collaborations

Starbucks' new collaborations include the debut of a limited-edition weighted vest and a fitness challenge.

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