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Modern Retail
Melissa Daniels

Melissa Daniels

Melissa Daniels is a California-based journalist who has written for numerous publications including the Associated Press, Law360, The Desert Sun, the Pittsburgh Tribune-Review and many more. In addition to more than a decade of working in journalism staff roles, she's been a waitress, bridal sales consultant and freelance social media strategist. She has a master's degree in digital audience strategies from Arizona State University and a bachelor's in newspaper journalism from Syracuse University. You can email her at mdaniels@modernretail.co.

Melissa Daniels

Melissa Daniels is a California-based journalist who has written for numerous publications including the Associated Press, Law360, The Desert Sun, the Pittsburgh Tribune-Review and many more. In addition to more than a decade of working in journalism staff roles, she's been a waitress, bridal sales consultant and freelance social media strategist. She has a master's degree in digital audience strategies from Arizona State University and a bachelor's in newspaper journalism from Syracuse University. You can email her at mdaniels@modernretail.co.

New DTC toolkit

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Digital Marketing Redux

‘Unwrap the chaos’: Carter’s new CMO pushes for more emotional, relatable marketing

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Supply Chain Shakeup

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November 28, 2025
New DTC toolkit

Modern Retail Podcast: How Gen Z builds brands, with CharCharms’ Charlotte Trecartin

November 22, 2025
Store of the Future

Pink Chicken heads to Texas as it crosses 40% in retail revenue

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Member Exclusive

Brands Briefing: How retail companies are adjusting to the bifurcated Gen Z shopper

November 18, 2025
New DTC toolkit

Exclusive: Tote brand Hulken is now available at Target as it eyes omnichannel growth

November 13, 2025
Digital Marketing Redux

Celebrity-fronted campaigns are taking over 2025 holiday ads

November 05, 2025
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Digital Marketing Redux

How AI is reinventing the holiday gift guide

November 03, 2025
Store of the Future

Modern Retail Podcast: Inside the private equity playbook to revive Claire’s

November 01, 2025
Digital Marketing Redux

Why brands are tapping the ‘cultural capital’ of musicians for product drops

October 30, 2025
Member Exclusive

Brands Briefing: How Coterie built a diaper brand of Mammoth proportions

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Operations

Modern Retail Podcast: How Bobbie’s brand playbook led to landing Cardi B

October 25, 2025
Digital Marketing Redux

‘It was such a no-brainer:’ Why viral TikTok oral-care company Nobs dropped its company name

October 24, 2025
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Supply Chain Shakeup

Rising tariffs push furniture brands to boost US manufacturing

October 22, 2025
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Big-Box Briefing
Introducing the Modern Retail+ Big-Box Briefing

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