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Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Digital Marketing Redux

Why tote bags are having a moment

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Digital Marketing Redux

Studs is taking TikTok-viral foods like the ‘Crookie’ as inspiration for partnerships

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New Economic Realities

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New DTC toolkit

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Digital Marketing Redux

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Store of the Future

Nostalgic brands like Limited Too are trying to make room for both millennials and Gen Alpha

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Digital Marketing Redux

How Foot Locker is tweaking its marketing & assortment to appeal to more women

July 23, 2024

Store of the Future

More teen-focused period-care startups are entering wholesale

July 19, 2024

Inside fashion retailer Mango’s playbook for U.S. expansion

July 18, 2024

New DTC toolkit

How Cover FX’s brand refresh grew sales by 800%

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Vera Bradley’s CEO & CMO on revamping the early-aughts brand

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The Marketplace Boom

Sellers are cautiously optimistic about Etsy’s new labeling policy

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Digital Marketing Redux

Why women’s workwear brand Argent is launching a career podcast

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Top Story

Digital Marketing Redux

After a year of record customer acquisition, ThredUp’s Kristen Brophy shares what’s next in her marketing roadmap

ThredUp saw record new customer acquisition in 2025. Now, its svp and head of marketing, Kristen Borphy, is trying to keep the momentum going.

Read More