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Modern Retail
Julia Waldow

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Digital Marketing Redux

Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

November 10, 2025
Digital Marketing Redux

Brands and retailers are already rushing to capitalize on World Cup fever

November 06, 2025
Digital Marketing Redux

‘The new white space’: Why M.M.LaFleur is creating a dedicated LinkedIn strategy

November 05, 2025
Global Retail

With a new campaign, ’47 is planting its flag as ‘The Father of All Dad Hats’

October 31, 2025
Digital Marketing Redux

How Pure Daily Care designed a new product with TikTok scrollers in mind

October 29, 2025
Digital Marketing Redux

Set Active is using TSA bins for its first big OOH push

October 28, 2025
Digital Marketing Redux

Crocs is livestreaming on TikTok Shop all month long in honor of ‘Croctober’

October 24, 2025
Q&A

The new chief of Toms wants to ‘reawaken’ the Y2K-era footwear brand

October 22, 2025
Member Exclusive

Brands Briefing: Inside Nike’s revamped New York City flagship, part of its ‘Sport Offense’ and bigger bet on running

October 21, 2025
Digital Marketing Redux

Starbucks takes a cue from local cafes as it quietly tests a new rewards pilot, ‘Coffee Loop’

October 17, 2025
Q&A

Kenneth Cole’s new CEO lays out his vision for building women’s, expanding into Europe and avoiding ‘that sea of safeness’

October 17, 2025
Brown leather couch and wooden side table in a retail space, surrounded by rows of button-down shirts
Store of the Future

Boot Barn prioritizes in-store events in effort to ride the continued popularity of cowboycore

October 15, 2025
The Marketplace Boom

‘Social scrolling is the new channel surfing’: Behind QVC’s TikTok strategy

October 13, 2025
New DTC toolkit

Gymshark says its first 2 permanent US stores are ‘only the beginning’ of its footprint in the country

October 10, 2025
Digital Marketing Redux

Hanna Andersson to hit 1 million loyalty members as it uses shopper feedback to inform new products

October 08, 2025
1 2 3 … 33 >

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Top Story
Behind True Religion’s Gen-Z playbook, from Snapchat to college tours
Digital Marketing Redux
Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

Millennial-favorite mall brand True Religion is starting to make inroads with Gen Z, too. Here's how the brand is looking to spark momentum with a younger consumer.

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