Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Store of the Future

It’s the summer of food merch drops

August 04, 2026

Global Retail

The cyclospora outbreak is creating a PR headache for food businesses

August 01, 2026

Digital Marketing Redux

How new wellness brand Plainspeak is using mail-in samples to acquire customers

July 30, 2026

Store of the Future

Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’

July 30, 2026

Tariffs

What to know about new proposed tariffs on Canadian goods

July 24, 2026

Member Exclusive

Brands Briefing: Why employee-generated content is a priority for brands like Starbucks and Mephisto

July 21, 2026

CPG Playbook

Welch’s Fruit Snacks targets Gen Z with growing functional snacks offerings

July 21, 2026

Global Retail

The World Cup provided a much-needed boost to the retail industry this summer

July 20, 2026

CPG Playbook

How Bloom Nutrition is expanding internationally

July 18, 2026

Store of the Future

‘The store is a lemonade stand’: Brands are lending their retail spaces to other brands for events

July 17, 2026

Member Exclusive

Marketplace Briefing: What’s driving a surge in Amazon sales for 3 startups

July 16, 2026

New DTC toolkit

DTC brands are finding growth with older customers

July 13, 2026

AI Strategies

How Dollar Shave Club decides when to use AI-generated creative

July 09, 2026

Digital Marketing Redux

Why Forme launched a World Cup promotion hedged on Kalshi

July 07, 2026

New Economic Realities

Back-to-school season has become a summer-long event, thanks to an earlier Prime Day

July 03, 2026

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Gabriela Barkho

Gabriela Barkho

It’s the summer of food merch drops

The cyclospora outbreak is creating a PR headache for food businesses

How new wellness brand Plainspeak is using mail-in samples to acquire customers

Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’

What to know about new proposed tariffs on Canadian goods

Brands Briefing: Why employee-generated content is a priority for brands like Starbucks and Mephisto

Welch’s Fruit Snacks targets Gen Z with growing functional snacks offerings

The World Cup provided a much-needed boost to the retail industry this summer

How Bloom Nutrition is expanding internationally

‘The store is a lemonade stand’: Brands are lending their retail spaces to other brands for events

Marketplace Briefing: What’s driving a surge in Amazon sales for 3 startups

DTC brands are finding growth with older customers

How Dollar Shave Club decides when to use AI-generated creative

Why Forme launched a World Cup promotion hedged on Kalshi

Back-to-school season has become a summer-long event, thanks to an earlier Prime Day

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Digiday Media

Gabriela Barkho

Gabriela Barkho

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