Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Digital Marketing Redux

Why YouTube will play a bigger role in some holiday marketing budgets this year

October 14, 2025

Member Exclusive

Modern Retail X Attest Research: Nearly 40% of shoppers say they feel ‘more negative’ about the holidays this year

October 06, 2025

The Marketplace Boom

Why ThredUp’s CEO thinks its investments in AI have been ‘underhyped’

September 18, 2025

Digital Marketing Redux

‘The easy dollars are gone’: Retail media faces new tests as it nears maturity

September 09, 2025

Earnings

Gap’s Katseye campaign generated 20 million views in 3 days as denim drives its turnaround

August 28, 2025

Member Exclusive

Brands sound off on when to run a Black Friday sale and how to stand out, at Modern Retail’s Holiday Strategies Town Hall

August 20, 2025

Member Exclusive

Brands Briefing: ‘Nimble’ is the word dominating holiday planning as tariffs, AI reshape Q4 preparation

August 19, 2025

New Economic Realities

As Target faces issues on multiple fronts, these once-loyal shoppers are still boycotting the chain

August 18, 2025

New Economic Realities

Weighted blanket startup Bearaby is pausing much of its production in light of 50% tariffs on India

August 13, 2025

Member Exclusive

Marketplace Briefing: How Shopify is positioning itself as essential infrastructure in the agentic AI era

August 07, 2025

Member Exclusive

Retail Debrief Recap: What Prime Day performance, back-to-school trends and more reveal about the state of the industry leading into the holidays

July 30, 2025

Member Exclusive

Modern Retail+ Research: How Lalo, Caraway and Boll & Branch are preparing for the holidays in a year dominated by tariffs

July 25, 2025

Member Exclusive

Modern Retail+ Research: How Lalo, Caraway and Boll & Branch adapted to 2025’s unpredictable start

July 24, 2025

Member Exclusive

Brands Briefing: Prime Day results provide a boost of optimism to brands amid murky consumer outlook sentiment

July 15, 2025

Member Exclusive

Modern Retail Quarterly Earnings Recap: Execs from Target, Five Below, E.l.f. and more define how they’re delivering ‘value’ to customers

July 01, 2025

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Anna Hensel

Anna Hensel

Why YouTube will play a bigger role in some holiday marketing budgets this year

Modern Retail X Attest Research: Nearly 40% of shoppers say they feel ‘more negative’ about the holidays this year

Why ThredUp’s CEO thinks its investments in AI have been ‘underhyped’

‘The easy dollars are gone’: Retail media faces new tests as it nears maturity

Gap’s Katseye campaign generated 20 million views in 3 days as denim drives its turnaround

Brands sound off on when to run a Black Friday sale and how to stand out, at Modern Retail’s Holiday Strategies Town Hall

Brands Briefing: ‘Nimble’ is the word dominating holiday planning as tariffs, AI reshape Q4 preparation

As Target faces issues on multiple fronts, these once-loyal shoppers are still boycotting the chain

Weighted blanket startup Bearaby is pausing much of its production in light of 50% tariffs on India

Marketplace Briefing: How Shopify is positioning itself as essential infrastructure in the agentic AI era

Retail Debrief Recap: What Prime Day performance, back-to-school trends and more reveal about the state of the industry leading into the holidays

Modern Retail+ Research: How Lalo, Caraway and Boll & Branch are preparing for the holidays in a year dominated by tariffs

Modern Retail+ Research: How Lalo, Caraway and Boll & Branch adapted to 2025’s unpredictable start

Brands Briefing: Prime Day results provide a boost of optimism to brands amid murky consumer outlook sentiment

Modern Retail Quarterly Earnings Recap: Execs from Target, Five Below, E.l.f. and more define how they’re delivering ‘value’ to customers

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Digiday Media

Anna Hensel

Anna Hensel

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