How 3 DTC brands use retail channels as a discovery platform

At the Modern Retail and Neighborhood Goods Future of Commerce Panel held in New York on Tuesday, three founders of DTC brands – Thousand Fell, Maude and Act+Acre – spoke about how they choose retail channels, not just for sales but also as a platform for discovery.

Top Stories May 19
The lead image shows a Disney display in a Target store.

Target’s profitability dips as product forecasting gets more complicated

Target's operating margin dropped from 30% to 26% year-over-year, as the retailer discounted inventory, navigated supply chain issues and increased staff wages. Analysts explained that Target's earnings highlight the increasing difficulty of getting the right product at the right time amid headwinds ranging from inflation to continued supply issues.

'Founders are tired': OpenStore's Michael Rubenstein on how he's building out a Shopify aggregator

OpenStore launched in 2021, with the idea to use proprietary technology to suss out which online brands have the most upside. It's raised over $130 million both in venture capital and debt. E-commerce brands can go to OpenStore's website and share their Shopify data with the portfolio company. Co-founder Michael Rubenstein joined the Modern Retail Podcast this week and spoke about the current state of e-commerce portfolio companies and why he thinks OpenStore is poised for success.

How Italian coffee company Lavazza is tapping into the ready-to-drink category

127-year-old Italian coffee company Lavazza debuted a ready-to-drink cold brew line in late April, which it is positioning as a play for Gen Z. “For Gen Z, RTD has been a major entryway into coffee,” said Camille Vareille, the head of marketing for Lavazza in the U.S. “Many younger drinkers start out with cold and sweet coffees before moving into variants like espresso.” 

Other news to know

Decline of Lowe’s same-store sales.


Latest Stories
Kohl’s slashes full-year outlook as revenue, operating profits drop

Kohl’s slashes full-year outlook as revenue, operating profits drop

Following troubling financial results from other big-box retailers this week, Kohl’s reported declining revenue and operating profit in the first quarter. The company’s results come on the heels of Walmart and Target, who’ve also taken a hit from economic headwinds like inflation, fuel costs and supply chain expenses. Kohl’s is also receiving pressure from activist investors and several takeover offers.

Amazon Briefing: An aggregator responds to claims of a bubble bursting

Many roll-up businesses promised to buy successful Amazon businesses and flip them to make an updated e-commerce portfolio strategy. But then, some of the biggest players that had raised hundreds of millions of dollars reportedly had layoffs and stopped scooping up new brands. Forum Brands' Brenton Howland spoke about the current state of aggregators and why his business is still acquiring Amazon brands.

'TikTok can be dangerous': Overheard at Digiday Media's Commerce Week

'TikTok can be dangerous': Overheard at Digiday Media's Commerce Week

At Digiday Media's Commerce Week -- held both virtually and in New York City -- business leaders from many different industries came together to talk shop. Some had solutions, others problems that needed to be fixed. We kept our ear to the ground to hear some of the biggest pain-points executives said and compiled it here.

DTC Briefing: Why Andie is sticking to pop-ups for new store openings

As direct-to-consumer brands rush to sign leases, swimwear brand Andie is taking a more methodical approach. The swimwear brand has two pop-ups in the works – one in Sag Harbor that opened at the beginning of the month, and another in Berkeley that’s scheduled to open on May 27," “It’s still early for us in our retail journey, and I think there’s a lot for us to learn,” founder Melanie Travis said.

How Umamicart uses shoppable recipes to drive sales

How Umamicart uses shoppable recipes to drive sales

Umamicart launched in March 2021 as an online grocer offering Asian products. Early on, the company began adopting a shoppable recipe strategy to drive sales and meet consumers’ needs. Now, over 50% of Umamicart’s sales come from its shoppable recipes.

Modern Retail x Attest Research: U.S. shoppers are beginning to warm up to livestream shopping

According to new research, more people in the United States seem to be comfortable with watching digital livestreams and making purchases from them.

Warby Parker turns to suburban brick-and-mortar expansion for sales growth

Direct-to-consumer glasses brand Warby Parker is focused on widening its suburban store footprint to grow sales. The retailer opened eight stores in the first quarter and plans to open 40 total across 2022, primarily in suburban locations. While analysts interviewed by Modern Retail praised the strategy as a smart diversification tactic for the brand, they warn about the costs of expanding too quickly in an inflationary environment.

Modern Retail Omnichannel Forum
May 18, 2022

At the Modern Retail Virtual Forum, we’ll bring together senior retail marketers online to discuss the challenges they’re facing and the solutions they’re seeking in the era of smarter retail.