Retail media content is becoming more complex, with major brands like Procter & Gamble making big investments in videos made specifically to reach shoppers on screens in grocery stores or while shopping on an app.
Imports are expected to hit an all-time high this month as retailers and brands pull ahead their shipments to avoid new potential tariffs.
Nike says it's in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.
Welch’s Fruit Snacks is expanding its functional snacks with the launch of probiotic Yogofruits, the latest better-for-you line in an effort to court Gen Z.
Some companies like Untuckit are experimenting with robotics to boost their "Made in USA" production.
Nearly six years after it declared bankruptcy, Guitar Center says its turnaround efforts are striking a chord. After redoing its merchandise, holding more events and refocusing on "serious musicians", Guitar Center is seeing sales climb, CEO Gabe Dalporto told Modern Retail.
Despite some initial fears that fans wouldn't show up over hefty ticket prices, World Cup tourism helped lift sales in host cities. The tournament helped boost business for restaurants, retailers and even cannabis dispensaries.
This year, Bloom Nutrition has been on a growth streak, and recently entered Australia, France and the U.K. Its Vice President of Global Growth, Joel Contartese, joins the Modern Retail Podcast to discuss how the brand has adapted its marketing, positioning and products for different markets.
Brands like P.F. Candle Co. and Sorbara’s are lending their physical spaces to other brands for guest pop-ups. The strategy helps lift foot traffic and offset real estate costs.
On Thursday, Sam's Club hosted its first-ever Sam's Wellness Club, an exclusive event bringing together creators, media and merchants at a loft event space overlooking Midtown Manhattan. Here's why the club retailer is so keen on promoting its health and wellness offerings right now.
Nike says it’s in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.
Online merchants are encouraged by a new Trump administration effort to crack down on customs fraud after a surge in tariff evasion schemes rattled sellers over the past year.
Thousands of U.S. retail companies are eagerly awaiting tariff refunds from the Trump administration. But not all of them will share that money with their customers — even if shoppers think otherwise.
AI-powered glasses are beginning to make an impact on one of the largest vision retailers in the country.
Measuring how often your company gets recommended by AI engines — and, subsequently, how often those recommendations lead to website visits and sales — is starting to become a bigger topic of discussion for brand executives.
This State of the Industry report, sponsored by Swap, explores how brands, retailers and agencies are adopting agentic commerce, including agentic storefronts, to enhance shopping experiences. Artificial intelligence is the new entry point in e-commerce, as more shoppers rely on AI-powered summaries and assistants to discover products. Beyond discovery and product recommendations, AI agents are […]
Move over, traditional influencers — employee-generated content is on the rise. Here’s why brands like Starbucks are encouraging staffers to shoot videos and record TikToks.
Advertisers are embracing AI for social media and retail media marketing. However, they are slower to adopt AI for influencer and CTV marketing. This is according to a Modern Retail+ Research survey of more than 100 marketing professionals in first-quarter 2026.
DTC brands like Little Spoon and Boarderie are adjusting their marketing to win over older consumers like grandparents and Boomer parents.
Amid a challenging macroeconomic year, Amazon has proven to be a powerful sales engine for many digitally native startups. Modern Retail spoke with three startups — Suri, P.F. Candle Co, and Pretty Tasty Tea – about what they believe is driving their surge in Amazon sales this year.
Encouraged by the resurgence of Hacky Sacks, toy company PlayMonster is developing about 10 new Hacky Sack styles. PlayMonster’s CEO spoke with Modern Retail about keeping up with demand, and what the Hacky Sack revival says about the types of games and toys resonating with consumers right now.
Retail media has shifted from a niche tactic to a foundational advertising strategy. As the market landscape evolves, outcomes-focused channels are in the spotlight as more brands prioritize conversions. As retail media becomes a core part of the advertising mix, the next question is where it can drive the greatest impact. Because most sales still […]
