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The Amazon Effect

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Back-to-school season has become a summer-long event, thanks to an earlier Prime Day

July 03, 2026

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Prime Day results suggest shoppers are saving splurges for Black Friday

July 01, 2026

The Amazon Effect

Amazon buys ads in ChatGPT to promote Prime Day

June 26, 2026

Marketing has a measurement problem that most brands are ignoring

June 25, 2026

Member Exclusive

Marketplace Briefing: Prime Day starts softly as consumers buy gift cards, stock up on essentials, hold out for deeper discounts

June 25, 2026

The Amazon Effect

5 things to watch for this Prime Day

June 22, 2026

The Amazon Effect

Amazon sellers are feeling better about Prime Day, but they’re still watching margins

June 15, 2026

The Amazon Effect

Walmart goes global with its Amazon-like flywheel

June 08, 2026

The Amazon Effect

Rising gas prices may push more household spending toward Amazon

May 29, 2026

Member Exclusive

Marketplace Briefing: Why Amazon is selling its AI-powered shopping tools to other retailers

May 28, 2026

Member Exclusive

Marketplace Briefing: Amazon joins Google-backed shopping effort, suggesting a shift in AI strategy

April 30, 2026

Member Exclusive

Marketplace Briefing: Amazon’s seller count falls as revenue concentrates among top sellers

April 23, 2026

The Amazon Effect

Amazon hits pause on controversial change to its advertising payment system that had caused a seller revolt

April 14, 2026

The Amazon Effect

A group of seven-figure Amazon sellers is planning a one-day ad boycott as payment changes squeeze cash flow

April 09, 2026

The Amazon Effect

What Amazon CEO Andy Jassy’s annual letter to shareholders didn’t say

April 09, 2026

Member Exclusive

Marketplace Briefing: Amazon sellers face cash crunch as fees, policy changes spur order delays, price hikes and supplier renegotiations

April 09, 2026

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Marketplace Briefing: How a cartoon frog wizard is helping Clorox sell Pine-Sol on TikTok Shop

Clorox is using TikTok Shop to test products, reach Gen Z and drive sales. The universe of characters it has created for its cleaning brand, Pine-Sol offers perhaps the best example of the company's approach to TikTok Shop.

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Back-to-school season has become a summer-long event, thanks to an earlier Prime Day

More Stories

Prime Day results suggest shoppers are saving splurges for Black Friday

Amazon buys ads in ChatGPT to promote Prime Day

Marketing has a measurement problem that most brands are ignoring

Marketplace Briefing: Prime Day starts softly as consumers buy gift cards, stock up on essentials, hold out for deeper discounts

5 things to watch for this Prime Day

Amazon sellers are feeling better about Prime Day, but they’re still watching margins

Walmart goes global with its Amazon-like flywheel

Rising gas prices may push more household spending toward Amazon

Marketplace Briefing: Why Amazon is selling its AI-powered shopping tools to other retailers

Marketplace Briefing: Amazon joins Google-backed shopping effort, suggesting a shift in AI strategy

Marketplace Briefing: Amazon’s seller count falls as revenue concentrates among top sellers

Amazon hits pause on controversial change to its advertising payment system that had caused a seller revolt

A group of seven-figure Amazon sellers is planning a one-day ad boycott as payment changes squeeze cash flow

What Amazon CEO Andy Jassy’s annual letter to shareholders didn’t say

Marketplace Briefing: Amazon sellers face cash crunch as fees, policy changes spur order delays, price hikes and supplier renegotiations

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