Digital Marketing Redux Archives

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Brands Briefing: Why brands like Amika and Perelel prioritize long-term creator cohorts

August 05, 2025

Digital Marketing Redux

Rare Beauty partners with Shopify’s Shop app on scratch-and-sniff OOH fragrance campaign

July 31, 2025

How retailers are leaving money on the table by treating CX as a cost center

July 30, 2025

Digital Marketing Redux

Exclusive: LTK rolls out new social features as it pushes beyond shopping into creator-led entertainment

July 30, 2025

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Brands Briefing: Brands revisit their social playbooks as Google indexes more Instagram content

July 29, 2025

Digital Marketing Redux

Amazon and Instacart’s former advertising leader is transforming the way Walmart grows

July 28, 2025

Digital Marketing Redux

‘The biggest get’: With Sydney Sweeney, American Eagle is changing how it works with talent

July 23, 2025

Digital Marketing Redux

JanSport bets on ‘weirdly relatable’ content for its TikTok-driven back-to-school campaign

July 22, 2025

Member Exclusive

Modern Retail+ Research 2025 Influencer Index: Key strategies influencers use to drive engagement on Instagram

July 22, 2025

Digital Marketing Redux

Bob’s Discount Furniture is betting on reality TV to reach new audiences during industry slump

July 21, 2025

How retailers are leaving money on the table by treating CX as a cost center

July 16, 2025

Q&A

‘No longer that underdog’: How chief brand officer Terence Reilly is scaling Crocs and Heydude

July 15, 2025

Digital Marketing Redux

Brands are embracing partnerships with accounts like SubwayTakes as they move away from traditional influencer spots

July 14, 2025

Digital Marketing Redux

The Children’s Place is betting on Hello Kitty and other branded partnerships to woo millennial parents

July 11, 2025

Digital Marketing Redux

Exclusive: Snapchat taps American Eagle as a Snap Map ad partner ahead of back-to-school season

July 09, 2025

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Sunglass Hut sees a lift in store traffic after running CTV ads

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Brands Briefing: Why brands like Amika and Perelel prioritize long-term creator cohorts

Rare Beauty partners with Shopify’s Shop app on scratch-and-sniff OOH fragrance campaign

How retailers are leaving money on the table by treating CX as a cost center

Exclusive: LTK rolls out new social features as it pushes beyond shopping into creator-led entertainment

Brands Briefing: Brands revisit their social playbooks as Google indexes more Instagram content

Amazon and Instacart’s former advertising leader is transforming the way Walmart grows

‘The biggest get’: With Sydney Sweeney, American Eagle is changing how it works with talent

JanSport bets on ‘weirdly relatable’ content for its TikTok-driven back-to-school campaign

Modern Retail+ Research 2025 Influencer Index: Key strategies influencers use to drive engagement on Instagram

Bob’s Discount Furniture is betting on reality TV to reach new audiences during industry slump

How retailers are leaving money on the table by treating CX as a cost center

‘No longer that underdog’: How chief brand officer Terence Reilly is scaling Crocs and Heydude

Brands are embracing partnerships with accounts like SubwayTakes as they move away from traditional influencer spots

The Children’s Place is betting on Hello Kitty and other branded partnerships to woo millennial parents

Exclusive: Snapchat taps American Eagle as a Snap Map ad partner ahead of back-to-school season

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