/   April 9, 2020

Parachute founder Ariel Kaye on staying connected during the pandemic

Parachute founder Ariel Kaye is using her time in isolation to reconnect with her team, mentors and peers in the DTC space.

“We’ve had weekly Zoom chats with four or five CEOs, talking about how we’re managing and how we’re handling, what we’re hearing and what we’re learning, how our businesses are doing and what channels are performing,” Kaye said on the Modern Retail Podcast. “That shared information has been so helpful.”

You can hear Ariel Kaye’s full interview on the Modern Retail Podcast Thursday, April 16th.

Modern Retail+ Talks: How to Maintain Brand Loyalty During a Time of Tumult
Jun 4, 2020

Exclusively for Modern Retail+ members: Hear from Connie Matisse, Co-founder and CMO and Alex Matisse, Co-founder and CEO at East Fork Ceramics, on how to maintain brand loyalty during a time of tumult.