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Digiday Media

Marketing

In-depth analysis, interviews and news about innovative marketing approaches from the authority on the reinvention of the retail industry.

Digital Marketing Redux

The Children’s Place is betting on Hello Kitty and other branded partnerships to woo millennial parents

July 11, 2025

More Stories

Target, Sam’s Club’s summer promotions are all about holding prices as tariff threat looms

July 10, 2025

Digital Marketing Redux

Exclusive: Snapchat taps American Eagle as a Snap Map ad partner ahead of back-to-school season

July 09, 2025

Sponsored

Green thumbs and optimized storefronts: The garden retailers’ guide to capturing the next generation of plant parents

July 08, 2025

Digital Marketing Redux

What Albertsons is looking to learn from its test run of in-store digital displays in two markets

July 08, 2025

New DTC toolkit

To boost conversion, Kizik is showing its hands-free shoes ‘in action’ via a mobile tour and TV ads

July 03, 2025

Digital Marketing Redux

Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

July 02, 2025

Store of the Future

How Staples is angling for ‘new relevance’ with services on top of office supplies

July 02, 2025

Member Exclusive

Brands Briefing: Brands capitalize on ‘recession beauty’ routines as shoppers spend more on at-home treatments

July 01, 2025

Digital Marketing Redux

From E.l.f. to Olive Garden, brands bet on Labubu to generate their next viral social media moment

July 01, 2025

Digital Marketing Redux

‘The year brands blinked’: While some brands skipped Pride, campaigns from Wildfang, Levi’s stood out

June 30, 2025

Digital Marketing Redux

Home furnishings marketplace Chairish rides the tariff wave as shoppers seek duty-free options

June 24, 2025

E-commerce will make up half of True Religion’s business by the year’s end

June 24, 2025

Member Exclusive

Marketplace Briefing: Amazon bets on deals with Roku and Disney to keep its DSP business in high demand

June 19, 2025

Digital Marketing Redux

Social platforms like Reddit and Pinterest are striking more retail media partnerships

June 19, 2025

Digital Marketing Redux

‘Little things you can do to build an edge’: Meta is pushing brands and marketers to trust its AI tools while promising them more control

June 18, 2025

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Top Story

Member Exclusive

Marketplace Briefing: Tariffs, stockouts and mixed consumer demand cloud Amazon’s biggest Prime Day

Amazon’s Prime Day kicked off Tuesday with a new four-day format — but early signs suggest the extended sales event may not be delivering the usual jolt to consumer spending.

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