Store of the Future

Retailers are using early product access as a loyalty program perk

Early access is the hottest new rewards perk. This holiday season, both Walmart and Best Buy announced that they'll offer their loyalty members earlier shopping hours and exclusive access to sought-after gifts, such as game consoles, smartphones and TVs.

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Modern Retail Summit
Oct 12–Oct 14, 2021

At the Modern Retail Summit, retail marketers will discuss everything from the Amazon effect to new infrastructure to the shift in the direct-to-consumer world.

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