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Marketplace Briefing: Amazon sellers recommit to Prime Day after tariff relief — but scramble to restock in time

Many Amazon sellers who were planning to sit out Prime Day are now back in the game — but now they're under the gun to get goods shipped from China to the U.S. in time.

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As CTV matures, brand campaign strategies are strengthening

Retailers are leveraging purpose-built creative to optimize CTV campaigns

Retail marketers are leaning on artificial intelligence to optimize CTV campaigns

How Dagne Dover and Princess Polly are powering CTV campaigns with first-party data

Why CTV has become central to retailers’ marketing strategies

For retailers, customer data is driving CTV campaigns

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